Related papers: An Advert Creation System for Next-Gen Publicity
Online video advertising gives content providers the ability to deliver compelling content, reach a growing audience, and generate additional revenue from online media. Recently, advertising strategies are designed to look for original…
Over the past decade, the evolution of video-sharing platforms has attracted a significant amount of investments on contextual advertising. The common contextual advertising platforms utilize the information provided by users to integrate…
Online videos have witnessed an unprecedented growth over the last decade, owing to wide range of content creation. This provides the advertisement and marketing agencies plethora of opportunities for targeted advertisements. Such…
Virtual advertising is an important and promising feature in the area of online advertising. It involves integrating adverts onto live or recorded videos for product placements and targeted advertisements. Such integration of adverts is…
We present DeepGen, a system deployed at web scale for automatically creating sponsored search advertisements (ads) for BingAds customers. We leverage state-of-the-art natural language generation (NLG) models to generate fluent ads from…
Online advertising is a huge, rapidly growing advertising market in today's world. One common form of online advertising is using image ads. A decision is made (often in real time) every time a user sees an ad, and the advertiser is eager…
With the rapid growth of online video consumption, video advertising has become increasingly dominant in the digital advertising landscape. Yet diverse users and viewing contexts makes one-size-fits-all ad creatives insufficient for…
This paper proposes a comprehensive framework for the generation of covert advertisements within Conversational AI systems, along with robust techniques for their detection. It explores how subtle promotional content can be crafted within…
In the online advertising industry, the process of designing an ad creative (i.e., ad text and image) requires manual labor. Typically, each advertiser launches multiple creatives via online A/B tests to infer effective creatives for the…
Perceptual ad-blocking is a novel approach that detects online advertisements based on their visual content. Compared to traditional filter lists, the use of perceptual signals is believed to be less prone to an arms race with web…
With the advent of faster internet services and growth of multimedia content, we observe a massive growth in the number of online videos. The users generate these video contents at an unprecedented rate, owing to the use of smart-phones and…
The intrusiveness and the increasing invasiveness of online advertising have, in the last few years, raised serious concerns regarding user privacy and Web usability. As a reaction to these concerns, we have witnessed the emergence of a…
Personalized advertisement is a crucial task for many of the online businesses and video broadcasters. Many of today's broadcasters use the same commercial for all customers, but as one can imagine different viewers have different interests…
Video ads segmentation and tagging is a challenging task due to two main reasons: (1) the video scene structure is complex and (2) it includes multiple modalities (e.g., visual, audio, text.). While previous work focuses mostly on activity…
With expansion of the video advertising market, research to predict the effects of video advertising is getting more attention. Although effect prediction of image advertising has been explored a lot, prediction for video advertising is…
This research presents an innovative and unique way of solving the advertisement prediction problem which is considered as a learning problem over the past several years. Online advertising is a multi-billion-dollar industry and is growing…
Predicting the click-through rate of an advertisement is a critical component of online advertising platforms. In sponsored search, the click-through rate estimates the probability that a displayed advertisement is clicked by a user after…
The video broadcasting industry has been growing significantly in the recent years, specially on delivering personalized contents to the end users. While video broadcasting has continued to grow beyond TV, video adverting has become a key…
The rapid advances in e-commerce and Web 2.0 technologies have greatly increased the impact of commercial advertisements on the general public. As a key enabling technology, a multitude of recommender systems exists which analyzes user…
Websites use third-party ads and tracking services to deliver targeted ads and collect information about users that visit them. These services put users' privacy at risk, and that is why users' demand for blocking these services is growing.…