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In many areas of data mining, data is collected from humans beings. In this contribution, we ask the question of how people actually respond to ordinal scales. The main problem observed is that users tend to be volatile in their choices,…
The social brain hypothesis fixes to 150 the number of social relationships we are able to maintain. Similar cognitive constraints emerge in several aspects of our daily life, from our mobility up to the way we communicate, and might even…
Social media platforms are often criticized for fostering antisocial behavior rather than prosocial behavior. Yet, testing interventions to encourage prosocial dispositions, such as open-mindedness, has been hindered by researchers' limited…
In the era of social media, every day billions of individuals produce content in socio-technical systems resulting in a deluge of information. However, human attention is a limited resource and it is increasingly challenging to consume the…
Search systems in online social media sites are frequently used to find information about ongoing events and people. For topics with multiple competing perspectives, such as political events or political candidates, bias in the top ranked…
In this paper we present a method to identify tweets that a user may find interesting enough to retweet. The method is based on a global, but personalized classifier, which is trained on data from several users, represented in terms of…
Click models are an important tool for leveraging user feedback, and are used by commercial search engines for surfacing relevant search results. However, existing click models are lacking in two aspects. First, they do not share…
With rapid increase in online information consumption, especially via social media sites, there have been concerns on whether people are getting selective exposure to a biased subset of the information space, where a user is receiving more…
We describe Quizz, a gamified crowdsourcing system that simultaneously assesses the knowledge of users and acquires new knowledge from them. Quizz operates by asking users to complete short quizzes on specific topics; as a user answers the…
People use search engines to find answers to questions related to their health, finances, or other socially relevant issues. However, most users are unaware that search results are considerably influenced by search engine marketing (SEM).…
Animals exhibit an innate ability to learn regularities of the world through interaction. By performing experiments in their environment, they are able to discern the causal factors of variation and infer how they affect the world's…
Curiosity for machine agents has been a focus of intense research. The study of human and animal curiosity, particularly specific curiosity, has unearthed several properties that would offer important benefits for machine learners, but that…
Human communication systems, such as language, evolve culturally; their components undergo reproduction and variation. However, a role for selection in cultural evolutionary dynamics is less clear. Often neutral evolution (also known as…
Large-scale data resulting from users online interactions provide the ultimate source of information to study emergent social phenomena on the Web. From individual actions of users to observable collective behaviors, different mechanisms…
Cybersecurity is a very challenging topic of research nowadays, as digitalization increases the interaction of people, software and services on the Internet by means of technology devices and networks connected to it. The field is broad and…
In this work, we introduce a novel metric for auditing group fairness in ranked lists. Our approach offers two benefits compared to the state of the art. First, we offer a blueprint for modeling of user attention. Rather than assuming a…
This thesis contributes a structured inquiry into the open actuarial mathematics problem of modelling user behaviour using machine learning methods, in order to predict purchase intent of non-life insurance products. It is valuable for a…
Today's recommender systems are criticized for recommending items that are too obvious to arouse users' interest. That's why the recommender systems research community has advocated some "beyond accuracy" evaluation metrics such as novelty,…
Storytelling has always been vital for human nature. From ancient times, humans have used stories for several objectives including entertainment, advertisement, and education. Various analyses have been conducted by researchers and creators…
Recently developed information communication technologies, particularly the Internet, have affected how we, both as individuals and as a society, create, store, and recall information. Internet also provides us with a great opportunity to…