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Cascades of information-sharing are a primary mechanism by which content reaches its audience on social media, and an active line of research has studied how such cascades, which form as content is reshared from person to person, develop…

Social and Information Networks · Computer Science 2016-02-04 Justin Cheng , Lada A Adamic , Jon Kleinberg , Jure Leskovec

On many social networking web sites such as Facebook and Twitter, resharing or reposting functionality allows users to share others' content with their own friends or followers. As content is reshared from user to user, large cascades of…

Social and Information Networks · Computer Science 2014-03-20 Justin Cheng , Lada A. Adamic , P. Alex Dow , Jon Kleinberg , Jure Leskovec

To analyze the flow of information online, experts often rely on platform-provided data from social media companies, which typically attribute all resharing actions to an original poster. This obscures the true dynamics of how information…

Social and Information Networks · Computer Science 2026-05-26 Matthew R. DeVerna , Francesco Pierri , Rachith Aiyappa , Diogo Pacheco , John Bryden , Filippo Menczer

In a diversified context with multiple social networking sites, heterogeneous activity patterns and different user-user relations, the concept of "information cascade" is all but univocal. Despite the fact that such information cascades can…

Physics and Society · Physics 2013-03-20 Raquel A Baños , Javier Borge-Holthoefer , Yamir Moreno

The emergence of online social networks has greatly facilitated the diffusion of information and behaviors. While the two diffusion processes are often intertwined, "talking the talk" does not necessarily mean "walking the talk"--those who…

Social and Information Networks · Computer Science 2018-01-24 Kang Zhao , Shiyao Wang , Ion B. Vasi , Qi Zhang

A common assumption in the literature on information diffusion is that populations are homogeneous regarding individuals' information acquisition and propagation process: Individuals update their informed and actively communicating state…

Multiagent Systems · Computer Science 2025-01-16 Flávio L. Pinheiro , Vítor V. Vasconcelos

We study the propagation of information in social networks. To do so, we focus on a cascade model where nodes are infected with {probability $p_1$ after their first contact with the information and with probability $p_2$ at all subsequent…

Physics and Society · Physics 2009-11-13 C. de Kerchove , G. Krings , R. Lambiotte , V. D. Blondel , P. Van Dooren

Information cascades are ubiquitous in various social networking web sites. What mechanisms drive information diffuse in the networks? How does the structure and size of the cascades evolve in time? When and which users will adopt a certain…

Social and Information Networks · Computer Science 2015-12-29 Tao Wu , Leiting Chen , Xingping Xian , Yuxiao Guo

Widespread interest in the diffusion of information through social networks has produced a large number of Social Dynamics models. A majority of them use theoretical hypothesis to explain their diffusion mechanisms while the few empirically…

Physics and Society · Physics 2011-05-18 José Luis Iribarren , Esteban Moro

How does information flow in online social networks? How does the structure and size of the information cascade evolve in time? How can we efficiently mine the information contained in cascade dynamics? We approach these questions…

Social and Information Networks · Computer Science 2010-11-18 Rumi Ghosh , Kristina Lerman

Traces of user activities recorded in online social networks such as the creation, viewing and forwarding/sharing of information over time open new possibilities to quantitatively and systematically understand the information diffusion…

Social and Information Networks · Computer Science 2018-04-17 Liang Liu , Bo Qu , Bin Chen , Alan Hanjalic , Huijuan Wang

We build a model of information cascades on feed-based networks, taking into account the finite attention span of users, message generation rates and message forwarding rates. Using this model, we study through simulations, the effect of…

Physics and Society · Physics 2017-06-15 Sameet Sreenivasan , Kevin S. Chan , Ananthram Swami , Gyorgy Korniss , Boleslaw Szymanski

The diffusion of culture online is theorized to be influenced by many interacting social factors (e.g., network and identity). However, most existing computational cascade models consider just a single factor (e.g., network or identity).…

Social and Information Networks · Computer Science 2025-02-07 Aparna Ananthasubramaniam , Yufei 'Louise' Zhu , David Jurgens , Daniel Romero

Social networks play a fundamental role in the diffusion of information. However, there are two different ways of how information reaches a person in a network. Information reaches us through connections in our social networks, as well as…

Social and Information Networks · Computer Science 2012-06-08 Seth A. Myers , Chenguang Zhu , Jure Leskovec

Network motifs are patterns of over-represented node interactions in a network which have been previously used as building blocks to understand various aspects of the social networks. In this paper, we use motif patterns to characterize the…

Social and Information Networks · Computer Science 2019-03-05 Soumajyoti Sarkar , Ruocheng Guo , Paulo Shakarian

The deluge of digital information in our daily life -- from user-generated content, such as microblogs and scientific papers, to online business, such as viral marketing and advertising -- offers unprecedented opportunities to explore and…

Social and Information Networks · Computer Science 2021-03-25 Fan Zhou , Xovee Xu , Goce Trajcevski , Kunpeng Zhang

A growing set of applications consider the process of network formation by using subgraphs as a tool for generating the network topology. One of the pressing research challenges is thus to be able to use these subgraphs to understand the…

Social and Information Networks · Computer Science 2019-04-11 Soumajyoti Sarkar , Hamidreza Alvari , Paulo Shakarian

How do blogs cite and influence each other? How do such links evolve? Does the popularity of old blog posts drop exponentially with time? These are some of the questions that we address in this work. Our goal is to build a model that…

Physics and Society · Physics 2007-05-23 Jure Leskovec , Mary McGlohon , Christos Faloutsos , Natalie Glance , Matthew Hurst

We consider the problem of estimating the latent structure of a social network based on the observed information diffusion events, or cascades, where the observations for a given cascade consist of only the timestamps of infection for…

Machine Learning · Statistics 2020-03-27 Ming Yu , Varun Gupta , Mladen Kolar

Network cascade refers to diffusion processes in which outcome changes within part of an interconnected population trigger a sequence of changes across the entire network. These cascades are governed by underlying diffusion networks, which…

Social and Information Networks · Computer Science 2025-06-25 Yubai Yuan , Siyu Huang , Abdul Basit Adeel
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