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Online social networks have become an important platform for people to communicate, share knowledge and disseminate information. Given the widespread usage of social media, individuals' ideas, preferences and behavior are often influenced…

Social and Information Networks · Computer Science 2023-09-12 Hui Li , Susu Yang , Mengting Xu , Sourav S Bhowmick , Jiangtao Cui

Social influence, sometimes referred to as spillover or contagion, have been extensively studied in various empirical social network research. However, there are various estimation challenges in identifying social influence effects, as they…

Social and Information Networks · Computer Science 2019-03-15 Ran Xu

This paper considers the problem of estimating exposure to information in a social network. Given a piece of information (e.g., a URL of a news article on Facebook, a hashtag on Twitter), our aim is to find the fraction of people on the…

Social and Information Networks · Computer Science 2022-07-14 Buddhika Nettasinghe , Kowe Kadoma , Mor Naaman , Vikram Krishnamurthy

We develop a method to decompose causal effects on a social network into an indirect effect mediated by the network, and a direct effect independent of the social network. To handle the complexity of network structures, we assume that…

Methodology · Statistics 2025-03-07 Alex Hayes , Mark M. Fredrickson , Keith Levin

Traditionally, statistical and causal inference on human subjects rely on the assumption that individuals are independently affected by treatments or exposures. However, recently there has been increasing interest in settings, such as…

Methodology · Statistics 2020-02-25 Elizabeth L. Ogburn , Ilya Shpitser , Youjin Lee

We introduce an original mathematical model to analyse the diffusion of posts within a generic online social platform. The main novelty is that each user is not simply considered as a node on the social graph, but is further equipped with…

Social and Information Networks · Computer Science 2021-07-06 Anastasios Giovanidis , Bruno Baynat , Clémence Magnien , Antoine Vendeville

Coordinated campaigns are used to influence and manipulate social media platforms and their users, a critical challenge to the free exchange of information online. Here we introduce a general, unsupervised network-based methodology to…

Social and Information Networks · Computer Science 2021-04-09 Diogo Pacheco , Pik-Mai Hui , Christopher Torres-Lugo , Bao Tran Truong , Alessandro Flammini , Filippo Menczer

Causal inference studies using textual social media data can provide actionable insights on human behavior. Making accurate causal inferences with text requires controlling for confounding which could otherwise impart bias. Recently, many…

Computation and Language · Computer Science 2022-05-09 Galen Weld , Peter West , Maria Glenski , David Arbour , Ryan Rossi , Tim Althoff

Who are the influential people in an online social network? The answer to this question depends not only on the structure of the network, but also on details of the dynamic processes occurring on it. We classify these processes as…

Computers and Society · Computer Science 2010-05-27 Rumi Ghosh , Kristina Lerman

Social network based information campaigns can be used for promoting beneficial health behaviours and mitigating polarisation (e.g. regarding climate change or vaccines). Network-based intervention strategies typically rely on full…

Physics and Society · Physics 2021-07-29 Matthew Garrod , Nick S. Jones

In this paper, we propose a new data based model for influence maximization in online social networks. We use the theory of belief functions to overcome the data imperfection problem. Besides, the proposed model searches to detect…

Social and Information Networks · Computer Science 2016-10-21 Siwar Jendoubi , Arnaud Martin , Ludovic Liétard , Hend Hadji , Boutheina Yaghlane

Human interactions are mediated by social influence. During crises like the COVID-19 pandemic, social influence determines whether life-saving information is adopted or immunization campaigns meet their targets. The literature on online…

Social and Information Networks · Computer Science 2026-04-21 Rohit Ram , Marian-Andrei Rizoiu

The dissemination of fake news intended to deceive people, influence public opinion and manipulate social outcomes, has become a pressing problem on social media. Moreover, information sharing on social media facilitates diffusion of viral…

Social and Information Networks · Computer Science 2020-08-11 Karishma Sharma , Xinran He , Sungyong Seo , Yan Liu

A key question in many network studies is whether the observed correlations between units are primarily due to contagion or latent confounding. Here, we study this question using a segregated graph (Shpitser, 2015) representation of these…

Machine Learning · Computer Science 2025-03-07 Yufeng Wu , Rohit Bhattacharya

Randomized experiments, or "A/B" tests, remain the gold standard for evaluating the causal effect of a policy intervention or product change. However, experimental settings, such as social networks, where users are interacting and…

Social and Information Networks · Computer Science 2021-02-17 Yuan Yuan , Kristen M. Altenburger , Farshad Kooti

The problem of predicting people's participation in real-world events has received considerable attention as it offers valuable insights for human behavior analysis and event-related advertisement. Today social networks (e.g. Twitter)…

Social and Information Networks · Computer Science 2020-02-18 Fatemeh Salehi Rizi , Michael Granitzer

Social and information networking activities such as on Facebook, Twitter, WeChat, and Weibo have become an indispensable part of our everyday life, where we can easily access friends' behaviors and are in turn influenced by them.…

Social and Information Networks · Computer Science 2018-07-17 Jiezhong Qiu , Jian Tang , Hao Ma , Yuxiao Dong , Kuansan Wang , Jie Tang

How would admissions look like in a university program for influencers? In the realm of social network analysis, influence maximization and link prediction stand out as pivotal challenges. Influence maximization focuses on identifying a set…

Social and Information Networks · Computer Science 2025-07-08 Marina Lin , Laura P. Schaposnik , Raina Wu

What drives the propensity for the social network dynamics? Social influence is believed to drive both off-line and on-line human behavior, however it has not been considered as a driver of social network evolution. Our analysis suggest…

Physics and Society · Physics 2016-05-27 Yang Yang , Nitesh V. Chawla , Ryan N. Lichtenwalter , Yuxiao Dong

The focus of this paper is modeling what we call a Social Radar, i.e. a method to estimate the relative influence between social agents, by sampling their opinions and as they evolve, after injecting in the network stubborn agents. The…

Social and Information Networks · Computer Science 2016-11-17 Hoi-To Wai , Anna Scaglione , Amir Leshem
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