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Influence Maximization is an extensively-studied problem that targets at selecting a set of initial seed nodes in the Online Social Networks (OSNs) to spread the influence as widely as possible. However, it remains an open challenge to…

Social and Information Networks · Computer Science 2017-08-08 Jing Tang , Xueyan Tang , Junsong Yuan

Influence propagation in networks has enjoyed fruitful applications and has been extensively studied in literature. However, only very limited preliminary studies tackled the challenges in handling highly dynamic changes in real networks.…

Social and Information Networks · Computer Science 2018-03-06 Yu Yang , Zhefeng Wang , Tianyuan Jin , Jian Pei , Enhong Chen

We identify influential early adopters in a social network, where individuals are resource constrained, to maximize the spread of multiple, costly behaviors. A solution to this problem is especially important for viral marketing. The…

Social and Information Networks · Computer Science 2017-02-08 Kaushik Sarkar , Hari Sundaram

Today, many companies take advantage of viral marketing to promote their new products, and since there are several competing companies in many markets, Competitive Influence Maximization has attracted much attention. Two categories of…

Social and Information Networks · Computer Science 2019-12-30 Amirhossein Ansari , Masoud Dadgar , Ali Hamzeh , Jörg Schlötterer , Michael Granitzer

The problem of influence maximization is to select the most influential individuals in a social network. With the popularity of social network sites, and the development of viral marketing, the importance of the problem has been increased.…

Social and Information Networks · Computer Science 2019-04-30 Maryam Adineh , Mostafa Nouri-Baygi

Measuring heterogeneous influence across nodes in a network is critical in network analysis. This paper proposes an Inward and Outward Network Influence (IONI) model to assess nodal heterogeneity. Specifically, we allow for two types of…

Methodology · Statistics 2022-05-17 Yujia Wu , Wei Lan , Tao Zou , Chih-Ling Tsai

Given a social network, where each user is associated with a selection cost, the problem of \textsc{Budgeted Influence Maximization} (\emph{BIM Problem} in short) asks to choose a subset of them (known as seed users) within an allocated…

Databases · Computer Science 2021-04-20 Suman Banerjee , Bithika Pal

We investigate the novel problem of voting-based opinion maximization in a social network: Find a given number of seed nodes for a target campaigner, in the presence of other competing campaigns, so as to maximize a voting-based score for…

Social and Information Networks · Computer Science 2022-09-15 Arkaprava Saha , Xiangyu Ke , Arijit Khan , Laks V. S. Lakshmanan

How would admissions look like in a university program for influencers? In the realm of social network analysis, influence maximization and link prediction stand out as pivotal challenges. Influence maximization focuses on identifying a set…

Social and Information Networks · Computer Science 2025-07-08 Marina Lin , Laura P. Schaposnik , Raina Wu

Influence maximization is the problem of finding a set of influential users in a social network such that the expected spread of influence under a certain propagation model is maximized. Much of the previous work has neglected the important…

Social and Information Networks · Computer Science 2016-11-18 Wei Lu , Laks V. S. Lakshmanan

The problem of finding the optimal set of source nodes in a diffusion network that maximizes the spread of information, influence, and diseases in a limited amount of time depends dramatically on the underlying temporal dynamics of the…

Social and Information Networks · Computer Science 2012-05-09 Manuel Gomez Rodriguez , Bernhard Schölkopf

In a diffusion process on a network, how many nodes are expected to be influenced by a set of initial spreaders? This natural problem, often referred to as influence estimation, boils down to computing the marginal probability that a given…

Social and Information Networks · Computer Science 2020-01-01 Andrey Y. Lokhov , David Saad

In this paper, we revisit the problem of influence maximization with fairness, which aims to select k influential nodes to maximise the spread of information in a network, while ensuring that selected sensitive user attributes are fairly…

Social and Information Networks · Computer Science 2023-06-07 Yuting Feng , Ankitkumar Patel , Bogdan Cautis , Hossein Vahabi

As a widely observable social effect, influence diffusion refers to a process where innovations, trends, awareness, etc. spread across the network via the social impact among individuals. Motivated by such social effect, the concept of…

Social and Information Networks · Computer Science 2020-12-24 Liang Ma

Various types of promising techniques have come into being for influence maximization whose aim is to identify influential nodes in complex networks. In essence, real-world applications usually have high requirements on the balance between…

Social and Information Networks · Computer Science 2024-09-24 Yi Liu , Xiaoan Tang , Witold Pedrycz , Qiang Zhang

Influence maximization (IM) is an important topic in network science where a small seed set is chosen to maximize the spread of influence on a network. Recently, this problem has attracted attention on temporal networks where the network…

Social and Information Networks · Computer Science 2023-07-04 Eric Yanchenko , Tsuyoshi Murata , Petter Holme

Influence maximization is a well-studied problem that asks for a small set of influential users from a social network, such that by targeting them as early adopters, the expected total adoption through influence cascades over the network is…

Social and Information Networks · Computer Science 2015-11-06 Wei Lu , Wei Chen , Laks V. S. Lakshmanan

The well-known influence maximization problem aims at maximizing the influence of one information cascade in a social network by selecting appropriate seed users prior to the diffusion process. In its adaptive version, additional seed users…

Social and Information Networks · Computer Science 2020-03-30 Guangmo Tong , Ruiqi Wang , Zheng Dong , Xiang Li

The classic influence maximization problem finds a limited number of influential seed users in a social network such that the expected number of influenced users in the network, following an influence cascade model, is maximized. The…

Social and Information Networks · Computer Science 2019-10-29 Kaivalya Rawal , Arijit Khan

In this paper, we tackle a challenging problem inherent in a series of applications: tracking the influential nodes in dynamic networks. Specifically, we model a dynamic network as a stream of edge weight updates. This general model…

Social and Information Networks · Computer Science 2017-08-25 Yu Yang , Zhefeng Wang , Jian Pei , Enhong Chen