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It is widely known that Google Trends have become one of the most popular free tools used by forecasters both in academics and in the private and public sectors. There are many papers, from several different fields, concluding that Google…

Econometrics · Economics 2021-04-13 Marcelo C. Medeiros , Henrique F. Pires

The forecasting of political, economic, and public health indicators using internet activity has demonstrated mixed results. For example, while some measures of explicitly surveyed public opinion correlate well with social media proxies,…

Social and Information Networks · Computer Science 2021-07-14 Yi Li , Asieh Ahani , Haimao Zhan , Kevin Foley , Thayer Alshaabi , Kelsey Linnell , Peter Sheridan Dodds , Christopher M. Danforth , Adam Fox

In recent years, the use of databases that analyze trends, sentiments or news to make economic projections or create indicators has gained significant popularity, particularly with the Google Trends platform. This article explores the…

Econometrics · Economics 2025-03-31 Juan Tenorio , Heidi Alpiste , Jakelin Remón , Arian Segil

Obtaining an accurate picture of the current state of the economy is particularly important to central banks and finance ministries, and of epidemics to health ministries. There is increasing interest in the use of search engine data to…

Physics and Society · Physics 2014-08-05 Paul Ormerod , Rickard Nyman , R Alexander Bentley

Google Trends reports how frequently specific queries are searched on Google over time. It is widely used in research and industry to gain early insights into public interest. However, its data generation mechanism introduces missing…

Applications · Statistics 2025-10-15 Candice Djorno , Mauricio Santillana , Shihao Yang

We check the claims that data from Google Trends contain enough data to predict future financial index returns. We first discuss the many subtle (and less subtle) biases that may affect the backtest of a trading strategy, particularly when…

Statistical Finance · Quantitative Finance 2014-03-19 Damien Challet , Ahmed Bel Hadj Ayed

Alternative data sets are widely used for macroeconomic nowcasting together with machine learning--based tools. The latter are often applied without a complete picture of their theoretical nowcasting properties. Against this background,…

Econometrics · Economics 2022-09-19 Laurent Ferrara , Anna Simoni

Web traffic is a valuable data source, typically used in the marketing space to track brand awareness and advertising effectiveness. However, web traffic is also a rich source of information for cybersecurity monitoring efforts. To better…

Information Retrieval · Computer Science 2019-04-04 Han Qin , Kit Riehle , Haozhen Zhao

Portfolio diversification and active risk management are essential parts of financial analysis which became even more crucial (and questioned) during and after the years of the Global Financial Crisis. We propose a novel approach to…

Portfolio Management · Quantitative Finance 2013-10-08 Ladislav Kristoufek

Among other macroeconomic indicators, the monthly release of U.S. unemployment rate figures in the Employment Situation report by the U.S. Bureau of Labour Statistics gets a lot of media attention and strongly affects the stock markets. I…

Trading and Market Microstructure · Quantitative Finance 2018-05-02 Johannes Bock

Using non-linear machine learning methods and a proper backtest procedure, we critically examine the claim that Google Trends can predict future price returns. We first review the many potential biases that may influence backtests with this…

Trading and Market Microstructure · Quantitative Finance 2014-03-10 Damien Challet , Ahmed Bel Hadj Ayed

This study demonstrates that web-search traffic information, in particular, Google Trends data, is a credible novel source of high-quality and easy-to-access data for analyzing technology-based new ventures (TBNVs) growth trajectories.…

Statistical Finance · Quantitative Finance 2021-04-08 Maksim Malyy , Zeljko Tekic , Tatiana Podladchikova

Google Trends is a tool that allows researchers to analyze the popularity of Google search queries across time and space. In a single request, users can obtain time series for up to 5 queries on a common scale, normalized to the range from…

Social and Information Networks · Computer Science 2021-02-05 Robert West

In recent years, the availability of larger amounts of energy data and advanced machine learning algorithms has created a surge in building energy prediction research. However, one of the variables in energy prediction models, occupant…

Machine Learning · Computer Science 2022-02-09 Chun Fu , Clayton Miller

We are living in an information era from Twitter to Fitocracy every episode of peoples life is converted to numbers. That abundance of data is also available in information technologies. From Stackoverflow to GitHub many big data sources…

Computers and Society · Computer Science 2017-03-29 Mahmut Ali Ozkuran

Understanding temporal patterns in online search behavior is crucial for real-time marketing and trend forecasting. Google Trends offers a rich proxy for public interest, yet the high dimensionality and noise of its time-series data present…

Machine Learning · Statistics 2025-06-25 Pola Bereta , Ioannis Diamantis

The internet has changed the way we live, work and take decisions. As it is the major modern resource for research, detailed data on internet usage exhibits vast amounts of behavioral information. This paper aims to answer the question…

Econometrics · Economics 2022-06-02 Christopher Bockel-Rickermann

Principal component analysis (PCA) is a tool to capture factors that explain variation in data. Across domains, data are now collected across multiple contexts (for example, individuals with different diseases, cells of different types, or…

Machine Learning · Statistics 2026-01-22 Kexin Wang , Salil Bhate , João M. Pereira , Joe Kileel , Matylda Figlerowicz , Anna Seigal

The new digital revolution of big data is deeply changing our capability of understanding society and forecasting the outcome of many social and economic systems. Unfortunately, information can be very heterogeneous in the importance,…

Statistical Finance · Quantitative Finance 2015-12-16 Gabriele Ranco , Ilaria Bordino , Giacomo Bormetti , Guido Caldarelli , Fabrizio Lillo , Michele Treccani

This study explores the potential of internet search volume data, specifically Google Trends, as an indicator for cross-sectional stock returns. Unlike previous studies, our research specifically investigates the search volume of the topic…

General Economics · Economics 2023-08-22 HyeonJun Kim
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