Related papers: Cascading Behavior in Yelp Reviews
Social Networking accounts for a significant chunk of interest among various online activities~\cite{smith2009social}. The proclivity of being social, online, has been ingrained in us so much that we are actively producing content for the…
In the era of Big Data and Social Computing, the role of customer reviews and ratings can be instrumental in predicting the success and sustainability of businesses. In this paper, we show that, despite the apparent subjectivity of user…
This thesis can be categorized under the Influencer Marketing industry with respect to social media initiatives. Influencer marketing is a modern tactic used by brands to enhance their visibility to their target audience by using the…
How do blogs cite and influence each other? How do such links evolve? Does the popularity of old blog posts drop exponentially with time? These are some of the questions that we address in this work. Our goal is to build a model that…
Yelp has served and will continue to serve as a data-driven application. Yelp has published a dataset containing business information, reviews, user information, and check-in information. This paper will examine this dataset to provide…
Online users discuss and converse about all sorts of topics on social networks. Facebook, Twitter, Reddit are among many other networks where users can have this freedom of information sharing. The abundance of information shared over these…
In a diversified context with multiple social networking sites, heterogeneous activity patterns and different user-user relations, the concept of "information cascade" is all but univocal. Despite the fact that such information cascades can…
Daily deal sites have become the latest Internet sensation, providing discounted offers to customers for restaurants, ticketed events, services, and other items. We begin by undertaking a study of the economics of daily deals on the web,…
The impact of ratings on a restaurant plays a major role in attracting future customers to that restaurant. The word of mouth has been systematically replaced with the online reviews. It gives a sense of satisfaction for people to know…
Social networks have emerged as a critical factor in information dissemination, search, marketing, expertise and influence discovery, and potentially an important tool for mobilizing people. Social media has made social networks ubiquitous,…
Cascades of information-sharing are a primary mechanism by which content reaches its audience on social media, and an active line of research has studied how such cascades, which form as content is reshared from person to person, develop…
Auditing is critical to ensuring the fairness and reliability of decision-making systems. However, auditing a black-box system for bias can be challenging due to the lack of transparency in the model's internal workings. In many web…
Recommender systems in location based social networks mainly take advantage of social and geographical influence in making personalized Points-of-interest (POI) recommendations. The social influence is obtained from social network friends…
Social networks play a fundamental role in the diffusion of information. However, there are two different ways of how information reaches a person in a network. Information reaches us through connections in our social networks, as well as…
Information cascades are ubiquitous in various social networking web sites. What mechanisms drive information diffuse in the networks? How does the structure and size of the cascades evolve in time? When and which users will adopt a certain…
Yelp is one of the largest online searching and reviewing systems for kinds of businesses, including restaurants, shopping, home services et al. Analyzing the real world data from Yelp is valuable in acquiring the interests of users, which…
This study examines the relationship between Yelp reviews and food types, investigating how ratings, sentiments, and topics vary across different types of food. Specifically, we analyze how ratings and sentiments of reviews vary across food…
Studying information propagation dynamics in social media can elucidate user behaviors and patterns. However, previous research often focuses on single platforms and fails to differentiate between the nuanced roles of source users and other…
Viral marketing takes advantage of preexisting social networks among customers to achieve large changes in behaviour. Models of influence spread have been studied in a number of domains, including the effect of "word of mouth" in the…
The United Nations Consumer Protection Guidelines lists "access ... to adequate information ... to make informed choices" as a core consumer protection right. However, problematic online reviews and imperfections in algorithms that detect…