Related papers: Fast Budgeted Influence Maximization over Multi-Ac…
In recent years, social networking platforms have gained significant popularity among the masses like connecting with people and propagating ones thoughts and opinions. This has opened the door to user-specific advertisements and…
Given a social network $G$ and an integer $k$, the influence maximization (IM) problem asks for a seed set $S$ of $k$ nodes from $G$ to maximize the expected number of nodes influenced via a propagation model. The majority of the existing…
In social networks, individuals' decisions are strongly influenced by recommendations from their friends and acquaintances. The influence maximization (IM) problem asks to select a seed set of users that maximizes the influence spread,…
In a social network, influence diffusion is the process of spreading innovations from user to user. An activation state identifies who are the active users who have adopted the target innovation. Given an activation state of a certain…
Nowadays, organizations use viral marketing strategies to promote their products through social networks. It is expensive to directly send the product promotional information to all the users in the network. In this context, Kempe et al.…
Influence Maximization (IM) is a famous topic in mobile networks and social computing, which aims at finding a small subset of users to maximize the influence spread through online information cascade. Recently, some careful researchers…
We study online influence maximization (OIM) under a new model of decreasing cascade (DC). This model is a generalization of the independent cascade (IC) model by considering the common phenomenon of market saturation. In DC, the chance of…
Mobile Crowdsourcing (MCS) is a novel distributed computing paradigm that recruits skilled workers to perform location-dependent tasks. A number of mature incentive mechanisms have been proposed to address the worker recruitment problem in…
Influence maximization is the problem of selecting a set of influential users in the social network. Those users could adopt the product and trigger a large cascade of adoptions through the " word of mouth " effect. In this paper, we…
In this paper we consider an extension of the well-known Influence Maximization Problem in a social network which deals with finding a set of k nodes to initiate a diffusion process so that the total number of influenced nodes at the end of…
We consider the problem of maximizing the spread of influence in a social network by choosing a fixed number of initial seeds --- a central problem in the study of network cascades. The majority of existing work on this problem, formally…
Most previous work on influence maximization in social networks is limited to the non-adaptive setting in which the marketer is supposed to select all of the seed users, to give free samples or discounts to, up front. A disadvantage of this…
Recommender systems, inferring users' preferences from their historical activities and personal profiles, have been an enormous success in the last several years. Most of the existing works are based on the similarities of users, objects or…
Motivated by scenarios of information diffusion and advertising in social media, we study an influence maximization problem in which little is assumed to be known about the diffusion network or about the model that determines how…
Online social network has been one of the most important platforms for viral marketing. Most of existing researches about diffusion of adoptions of new products on networks are about one diffusion. That is, only one piece of information…
If a piece of information is released from a media site, can it spread, in 1 month, to a million web pages? This influence estimation problem is very challenging since both the time-sensitive nature of the problem and the issue of…
Influence Maximization problem has received significant attention in recent years due to its application in various do?mains such as product recommendation, public opinion dissemination, and disease propagation. This paper proposes a…
Research on influence maximization has often to cope with marketing needs relating to the propagation of information towards specific users. However, little attention has been paid to the fact that the success of an information diffusion…
In a social network, even about the same information the excitements between different pairs of users are different. If you want to spread a piece of new information and maximize the expected total amount of excitements, which seed users…
Viral marketing on social networks, also known as Influence Maximization (IM), aims to select k users for the promotion of a target item by maximizing the total spread of their influence. However, most previous works on IM do not explore…