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The problem of Profit Maximization asks to choose a limited number of influential users from a given social network such that the initial activation of these users maximizes the profit earned at the end of the diffusion process. This…

Social and Information Networks · Computer Science 2026-02-03 Poonam Sharma , Suman Banerjee

Social connections are conduits through which individuals communicate, information propagates, and diseases spread. Identifying individuals who are more likely to adopt ideas and spread them is essential in order to develop effective…

Social and Information Networks · Computer Science 2024-10-31 Vedran Sekara , Ivan Dotu , Manuel Cebrian , Esteban Moro , Manuel Garcia-Herranz

Information diffusion is a fundamental process that takes place over networks. While it is rarely realistic to observe the individual transmissions of the information diffusion process, it is typically possible to observe when individuals…

Social and Information Networks · Computer Science 2019-10-11 Daniel Campos , Zoe Konrad

As a widely observable social effect, influence diffusion refers to a process where innovations, trends, awareness, etc. spread across the network via the social impact among individuals. Motivated by such social effect, the concept of…

Social and Information Networks · Computer Science 2020-12-24 Liang Ma

Social networks play a fundamental role in the diffusion of information. However, there are two different ways of how information reaches a person in a network. Information reaches us through connections in our social networks, as well as…

Social and Information Networks · Computer Science 2012-06-08 Seth A. Myers , Chenguang Zhu , Jure Leskovec

We study the min-cost seed selection problem in online social networks, where the goal is to select a set of seed nodes with the minimum total cost such that the expected number of influenced nodes in the network exceeds a predefined…

Data Structures and Algorithms · Computer Science 2017-12-21 Kai Han , Yuntian He , Xiaokui Xiao , Shaojie Tang , Jingxin Xu , Liusheng Huang

Influence maximization is a problem of finding a small set of highly influential users, also known as seeds, in a social network such that the spread of influence under certain propagation models is maximized. In this paper, we consider…

Social and Information Networks · Computer Science 2015-07-14 Wei Chen , Wei Lu , Ning Zhang

Online influence maximization aims to maximize the influence spread of a content in a social network with unknown network model by selecting a few seed nodes. Recent studies followed a non-adaptive setting, where the seed nodes are selected…

Machine Learning · Computer Science 2022-07-01 Kaixuan Huang , Yu Wu , Xuezhou Zhang , Shenyinying Tu , Qingyun Wu , Mengdi Wang , Huazheng Wang

We investigate the novel problem of voting-based opinion maximization in a social network: Find a given number of seed nodes for a target campaigner, in the presence of other competing campaigns, so as to maximize a voting-based score for…

Social and Information Networks · Computer Science 2022-09-15 Arkaprava Saha , Xiangyu Ke , Arijit Khan , Laks V. S. Lakshmanan

Information diffusion mechanisms based on social influence models are mainly studied using likelihood of adoption when active neighbors expose a user to a message. The problem arises primarily from the fact that for the most part, this…

Social and Information Networks · Computer Science 2020-03-24 Soumajyoti Sarkar , Hamidreza Alvari , Paulo Shakarian

Information diffusion and virus propagation are fundamental processes taking place in networks. While it is often possible to directly observe when nodes become infected with a virus or adopt the information, observing individual…

Data Structures and Algorithms · Computer Science 2015-03-17 Manuel Gomez-Rodriguez , Jure Leskovec , Andreas Krause

Information diffusion models typically assume a discrete timeline in which an information token spreads in the network. Since users in real-world networks vary significantly in their intensity and periods of activity, our objective in this…

Social and Information Networks · Computer Science 2017-09-14 Daniel J. DiTursi , Gregorios A. Katsios , Petko Bogdanov

We propose an adaptive diffusion mechanism to optimize a global cost function in a distributed manner over a network of nodes. The cost function is assumed to consist of a collection of individual components. Diffusion adaptation allows the…

Optimization and Control · Mathematics 2015-06-03 Jianshu Chen , Ali H. Sayed

When spreading information over social networks, seeding algorithms selecting users to start the dissemination play a crucial role. The majority of existing seeding algorithms focus solely on maximizing the total number of reached nodes,…

Social and Information Networks · Computer Science 2022-08-29 Maciej Styczen , Bing-Jyue Chen , Ya-Wen Teng , Yvonne-Anne Pignolet , Lydia Chen , De-Nian Yang

The information flows among the people while they communicate through social media websites. Due to the dependency on digital media, a person shares important information or regular updates with friends and family. The set of persons on…

Social and Information Networks · Computer Science 2024-06-14 Rahul Kumar Gautam , Anjeneya Swami Kare , Durga Bhavani S

We address the problem of influence maximization when the social network is accompanied by diffusion cascades. In prior works, such information is used to compute influence probabilities, which is utilized by stochastic diffusion models in…

Social and Information Networks · Computer Science 2020-11-23 George Panagopoulos , Fragkiskos D. Malliaros , Michalis Vazirgiannis

Most studies on influence maximization focus on one-shot propagation, i.e. the influence is propagated from seed users only once following a probabilistic diffusion model and users' activation are determined via single cascade. In reality…

Social and Information Networks · Computer Science 2017-02-21 Xiaohan Shan , Wei Chen , Qiang Li , Xiaoming Sun , Jialin Zhang

The rapid diffusion of information and the adoption of social behaviors are of critical importance in situations as diverse as collective actions, pandemic prevention, or advertising and marketing. Although the dynamics of large cascades…

Physics and Society · Physics 2020-12-30 Hao Peng , Azadeh Nematzadeh , Daniel M. Romero , Emilio Ferrara

The spread of new ideas, behaviors or technologies has been extensively studied using epidemic models. Here we consider a model of diffusion where the individuals' behavior is the result of a strategic choice. We study a simple coordination…

Probability · Mathematics 2015-03-17 Marc Lelarge

We propose a setting for two-phase opinion dynamics in social networks, where a node's final opinion in the first phase acts as its initial biased opinion in the second phase. In this setting, we study the problem of two camps aiming to…

Social and Information Networks · Computer Science 2019-06-26 Swapnil Dhamal , Walid Ben-Ameur , Tijani Chahed , Eitan Altman