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For maximizing influence spread in a social network, given a certain budget on the number of seed nodes, we investigate the effects of selecting and activating the seed nodes in multiple phases. In particular, we formulate an appropriate…

Social and Information Networks · Computer Science 2015-02-24 Swapnil Dhamal , Prabuchandran K. J. , Y. Narahari

Influence Maximization (IM) is to identify the seed set to maximize information dissemination in a network. Elegant IM algorithms could naturally extend to cases where each node is equipped with a specific weight, reflecting individual…

Social and Information Networks · Computer Science 2024-12-11 Xinyan Su , Zhiheng Zhang , Jiyan Qiu

Influence maximization is the problem of finding influential users, or nodes, in a graph so as to maximize the spread of information. It has many applications in advertising and marketing on social networks. In this paper, we study a highly…

Social and Information Networks · Computer Science 2017-10-25 Paul Lagrée , Olivier Cappé , Bogdan Cautis , Silviu Maniu

The influence maximization is the problem of finding a set of social network users, called influencers, that can trigger a large cascade of propagation. Influencers are very beneficial to make a marketing campaign goes viral through social…

Social and Information Networks · Computer Science 2017-08-29 Siwar Jendoubi , Arnaud Martin

With the popularity of OSNs, finding a set of most influential users (or nodes) so as to trigger the largest influence cascade is of significance. For example, companies may take advantage of the "word-of-mouth" effect to trigger a large…

Social and Information Networks · Computer Science 2017-01-10 Pengpeng Zhao , Yongkun Li , Hong Xie , Zhiyong Wu , Yinlong Xu , John C. S. Lui

It has become routine in neuroscience studies to measure brain networks for different individuals using neuroimaging. These networks are typically expressed as adjacency matrices, with each cell containing a summary of connectivity between…

Methodology · Statistics 2022-06-30 Pritam Dey , Zhengwu Zhang , David B. Dunson

In social networks, individuals' decisions are strongly influenced by recommendations from their friends and acquaintances. The influence maximization (IM) problem asks to select a seed set of users that maximizes the influence spread,…

Social and Information Networks · Computer Science 2020-08-21 Alessio Arleo , Walter Didimo , Giuseppe Liotta , Silvia Miksch , Fabrizio Montecchiani

In many complex networked systems, such as online social networks, activity originates at certain nodes and subsequently spreads on the network through influence. In this work, we consider the problem of modeling the spread of influence and…

Social and Information Networks · Computer Science 2017-07-18 Arun Sathanur , Mahantesh Halappanavar , Yi Shi , Walin Sagduyu

Influence Maximization is an extensively-studied problem that targets at selecting a set of initial seed nodes in the Online Social Networks (OSNs) to spread the influence as widely as possible. However, it remains an open challenge to…

Social and Information Networks · Computer Science 2017-08-08 Jing Tang , Xueyan Tang , Junsong Yuan

We consider in this paper the potential for ex ante prediction of the cascade size in a model of binary choice with externalities (Schelling 1973, Watts 2002). Agents are connected on a network and can be in one of two states of the world,…

Social and Information Networks · Computer Science 2011-03-18 Paul Ormerod , Ellie Evans

We introduce a new method to efficiently approximate the number of infections resulting from a given initially-infected node in a network of susceptible individuals. Our approach is based on counting the number of possible infection walks…

Biological Physics · Physics 2012-10-25 Frank Bauer , Joseph T. Lizier

Identifying influential node groups in complex networks is crucial for optimizing information dissemination, epidemic control, and viral marketing. However, traditional centrality-based methods often focus on individual nodes, resulting in…

Social and Information Networks · Computer Science 2025-11-11 Wenxin Zheng , Wenfeng Shi , Tianlong Fan , Linyuan Lü

How big is the risk that a few initial failures of nodes in a network amplify to large cascades that span a substantial share of all nodes? Predicting the final cascade size is critical to ensure the functioning of a system as a whole. Yet,…

Physics and Society · Physics 2018-02-12 Rebekka Burkholz , Hans J. Herrmann , Frank Schweitzer

Input Output (IO) tables provide a standardised way of looking at monetary flows between all industries in an economy. IO tables can be thought of as networks - with the nodes being different industries and the edges being the flows between…

Physics and Society · Physics 2019-10-29 Emily P. Harvey , Dion R. J. O'Neale

Influence propagation in networks has enjoyed fruitful applications and has been extensively studied in literature. However, only very limited preliminary studies tackled the challenges in handling highly dynamic changes in real networks.…

Social and Information Networks · Computer Science 2018-03-06 Yu Yang , Zhefeng Wang , Tianyuan Jin , Jian Pei , Enhong Chen

To promote viral marketing, major social platforms (e.g., Facebook Marketplace and Pinduoduo) repeatedly select and invite different users (as seeds) in online social networks to share fresh information about a product or service with their…

Social and Information Networks · Computer Science 2024-11-15 Songhua Li , Lingjie Duan

This survey presents the main results achieved for the influence maximization problem in social networks. This problem is well studied in the literature and, thanks to its recent applications, some of which currently deployed on the field,…

Social and Information Networks · Computer Science 2018-06-21 Giuseppe De Nittis , Nicola Gatti

Evaluating node influence is fundamental for identifying key nodes in complex networks. Existing methods typically rely on generic indicators to rank node influence across diverse networks, thereby ignoring the individualized features of…

Social and Information Networks · Computer Science 2024-05-14 Bingyu Zhu , Qingyun Sun , Jianxin Li , Daqing Li

The blooming availability of traces for social, biological, and communication networks opens up unprecedented opportunities in analyzing diffusion processes in networks. However, the sheer sizes of the nowadays networks raise serious…

Data Structures and Algorithms · Computer Science 2017-09-13 Hung T. Nguyen , Tri P. Nguyen , NhatHai Phan , Thang N. Dinh

Real-time solutions to the influence blocking maximization (IBM) problems are crucial for promptly containing the spread of misinformation. However, achieving this goal is non-trivial, mainly because assessing the blocked influence of an…

Neural and Evolutionary Computing · Computer Science 2025-05-23 Wenjie Chen , Shengcai Liu , Yew-Soon Ong , Zhuang Li , Ke Tang