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Due to its agility and mobility, the unmanned aerial vehicle (UAV) is a promising technology to provide high-quality mobile services (e.g., fast Internet access, edge computing, and local caching) to ground users. Major Internet Service…
There is an increasing demand for P2P streaming in particular for layered video. In this category of applications, the stream is composed of hierarchically encoded sub-streams layers namely the base layer and enhancements layers. We…
Internet market makers are always facing intense competitive environment, where personalized price reductions or discounted coupons are provided for attracting more customers. Participants in such a price war scenario have to invest a lot…
The design of integrated mobility-on-demand services requires jointly considering the interactions between traveler choice behavior and operators' operation policies to design a financially sustainable pricing scheme. However, most existing…
Towards addressing spectral scarcity and enhancing resource utilization in 5G networks, network slicing is a promising technology to establish end-to-end virtual networks without requiring additional infrastructure investments. By…
In targeted online advertising, advertisers look for maximizing campaign performance under delivery constraint within budget schedule. Most of the advertisers typically prefer to impose the delivery constraint to spend budget smoothly over…
Efficient large-scale network allocation requires data-driven pricing mechanisms that internalize the stochastic and non-linear dynamics of user behavior. We move beyond the classic fully strategic agents to study oblivious users (agents…
Network design, a cornerstone of mathematical optimization, is about defining the main characteristics of a network satisfying requirements on connectivity, capacity, and level-of-service. It finds applications in logistics and…
We examine the problem of managing a server farm in a way that attempts to maximize the net revenue earned by a cloud provider by renting servers to customers according to a typical Platform-as-a-Service model. The Cloud provider offers its…
Price discrimination, which refers to the strategy of setting different prices for different customer groups, has been widely used in online retailing. Although it helps boost the collected revenue for online retailers, it might create…
Users' behavioral footprints online enable firms to discover behavior-based user segments (or, segments) and deliver segment specific messages to users. Following the discovery of segments, delivery of messages to users through preferred…
This paper is concerned with the issue of side payments between content providers (CPs) and Internet service (access bandwidth) providers (ISPs) in an Internet that is potentially not neutral. We herein generalize past results modeling the…
This paper studies ranking policies in a stylized trial-offer marketplace model, in which a single firm offers products and has consumers with heterogeneous preferences. Consumer trials are influenced by past purchases and the ranking of…
The provision of services by more than one operator over a common network infrastructure, as enabled by 5G network slicing, is analyzed. Two business models to be implemented by a network operator, who owns the network, and a virtual…
Service discovery requests' messages have a vital role in sharing and locating resources in many of service discovery protocols. Sending more messages than a link can handle may cause congestion and loss of messages which dramatically…
Disagreements over peering fees have risen to the level of potential government regulation. ISPs assert that content providers should pay them based on the volume of downstream traffic. Transit providers and content providers assert that…
We modify the standard model of price competition with horizontally differentiated products, imperfect information, and search frictions by allowing consumers to flexibly acquire information about a product's match value during their…
We consider an online version of the well-studied network utility maximization problem, where users arrive one by one and an operator makes irrevocable decisions for each user without knowing the details of future arrivals. We propose a…
Personalized pricing is a business strategy to charge different prices to individual consumers based on their characteristics and behaviors. It has become common practice in many industries nowadays due to the availability of a growing…
An effective way for a Mobile network operator (MNO) to improve its revenue is price discrimination, i.e., providing different combinations of data caps and subscription fees. Rollover data plan (allowing the unused data in the current…