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Video watching had emerged as one of the most frequent media activities on the Internet. Yet, little is known about how users watch online video. Using two distinct YouTube datasets, a set of random YouTube videos crawled from the Web and a…

Human-Computer Interaction · Computer Science 2017-05-18 Minsu Park , Mor Naaman , Jonah Berger

Understanding the factors that impact the popularity dynamics of social media can drive the design of effective information services, besides providing valuable insights to content generators and online advertisers. Taking YouTube as case…

Social and Information Networks · Computer Science 2014-10-20 Flavio Figueiredo , Jussara M. Almeida , Marcos André Gonçalves , Fabrício Benevenuto

We combine user-centric Twitter data with video-centric YouTube data to analyze who watches and shares what on YouTube. Combination of two data sets, with 87k Twitter users, 5.6mln YouTube videos and 15mln video sharing events, allows rich…

Social and Information Networks · Computer Science 2016-02-23 Adiya Abisheva , Venkata Rama Kiran Garimella , David Garcia , Ingmar Weber

The share of videos in the internet traffic has been growing, therefore understanding how videos capture attention on a global scale is also of growing importance. Most current research focus on modeling the number of views, but we argue…

Social and Information Networks · Computer Science 2018-04-12 Siqi Wu , Marian-Andrei Rizoiu , Lexing Xie

Unlike popular videos, which would have already achieved high viewership numbers by the time they are declared popular, YouTube trending videos represent content that targets viewers attention over a relatively short time, and has the…

Social and Information Networks · Computer Science 2014-09-30 Iman Barjasteh , Ying Liu , Hayder Radha

Faced with the challenge of attracting user attention and revenue, social media websites have turned to video advertisements (video-ads). While in traditional media the video-ad market is mostly based on an interaction between content…

Social and Information Networks · Computer Science 2016-04-28 Mariana Arantes , Flavio Figueiredo , Jussara M. Almeida

YouTube is one of the most popular platforms for streaming of user-generated video. Nowadays, professional YouTubers are organized in so called multi-channel networks (MCNs). These networks offer services such as brand deals, equipment, and…

Computer Vision and Pattern Recognition · Computer Science 2018-05-08 Christian Koch , Moritz Lode , Denny Stohr , Amr Rizk , Ralf Steinmetz

This paper uses vine copula to analyze the multivariate statistical dependence in a massive YouTube dataset consisting of 6 million videos over 25 thousand channels. Specifically we study the statistical dependency of 7 YouTube meta-level…

Social and Information Networks · Computer Science 2018-01-01 Vikram Krishnamurthy , Yan Duan

YouTube, a world-famous video sharing website, maintains a list of the top trending videos on the platform. Due to its huge amount of users, it enables researchers to understand people's preference by analyzing the trending videos. Trending…

Social and Information Networks · Computer Science 2020-02-04 Songyang Zhang , Tolga Aktas , Jiebo Luo

Portraying emotion and trustworthiness is known to increase the appeal of video content. However, the causal relationship between these signals and online user engagement is not well understood. This limited understanding is partly due to a…

Multimedia · Computer Science 2021-05-05 Lukas Stappen , Alice Baird , Michelle Lienhart , Annalena Bätz , Björn Schuller

Video sharing sites, such as YouTube, use video responses to enhance the social interactions among their users. The video response feature allows users to interact and converse through video, by creating a video sequence that begins with an…

The goal of this paper is to study the behaviour of view-count in YouTube. We first propose several bio-inspired models for the evolution of the view-count of YouTube videos. We show, using a large set of empirical data, that the view-count…

Social and Information Networks · Computer Science 2014-05-29 Cédric Richier , Eitan Altman , Rachid Elazouzi , Tania Altman , Georges Linares , Yonathan Portilla

This technical report discusses three metrics of user engagement with online media. They are Commenting frequency, Voting frequency, and Voting balance. These relative figures can be derived from established, basic statistics available for…

Human-Computer Interaction · Computer Science 2014-04-11 Lassi A Liikkanen

This work investigated about 10,000 COVID-19-related YouTube videos published between January 2023 and October 2024 to evaluate how temporal, lexical, linguistic, and structural factors influenced engagement during the late pandemic period.…

Social and Information Networks · Computer Science 2025-09-03 Nirmalya Thakur , Madeline D Hartel , Lane Michael Boden , Dallas Enriquez , Boston Joyner Ricks

Video dissemination through sites such as YouTube can have widespread impacts on opinions, thoughts, and cultures. Not all videos will reach the same popularity and have the same impact. Popularity differences arise not only because of…

Social and Information Networks · Computer Science 2013-11-27 Youmna Borghol , Sebastien Ardon , Niklas Carlsson , Derek Eager , Anirban Mahanti

With the continuous increase of internet usage in todays time, everyone is influenced by this source of the power of technology. Due to this, the rise of applications and games Is unstoppable. A major percentage of our population uses these…

Information Retrieval · Computer Science 2022-11-22 Vandit Gupta , Akshit Diwan , Chaitanya Chadha , Ashish Khanna , Deepak Gupta

Influencer marketing has become a widely used strategy for reaching customers. Despite growing interest among influencers and brand partners in predicting engagement with influencer videos, there has been little research on the relative…

Machine Learning · Computer Science 2025-05-13 Prashant Rajaram , Puneet Manchanda

Understanding what drives popularity is critical in today's digital service economy, where content creators compete for consumer attention. Prior studies have primarily emphasized the role of content features, yet creators often misjudge…

Computation and Language · Computer Science 2025-10-14 Jingyi Wu , Junying Liang

YouTube plays a key role in entertaining and informing people around the globe. However, studying the platform is difficult due to the lack of randomly sampled data and of systematic ways to query the platform's colossal catalog. In this…

Social and Information Networks · Computer Science 2021-04-09 Manoel Horta Ribeiro , Robert West

This study explores the interplay between YouTube engagement metrics and the academic impact of cited publications within video descriptions, amid declining trust in traditional journalism and increased reliance on social media for…

Computers and Society · Computer Science 2024-05-22 Olga Zagovora , Talisa Schwal , Katrin Weller
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