Related papers: Optimally Influencing Complex Ising Systems
Influence maximization in social networks has typically been studied in the context of contagion models and irreversible processes. In this paper, we consider an alternate model that treats individual opinions as spins in an Ising system at…
Influence maximization (IM) aims to find seed users on an online social network to maximize the spread of information about a target product through word-of-mouth propagation among all users. Prior IM methods mostly focus on maximizing the…
The steady growth of graph data from social networks has resulted in wide-spread research in finding solutions to the influence maximization problem. In this paper, we propose a holistic solution to the influence maximization (IM) problem.…
Online social networks have become an important platform for people to communicate, share knowledge and disseminate information. Given the widespread usage of social media, individuals' ideas, preferences and behavior are often influenced…
A social network (SN) is a social structure consisting of a group representing the interaction between them. SNs have recently been widely used and, subsequently, have become suitable and popular platforms for product promotion and…
Social network based information campaigns can be used for promoting beneficial health behaviours and mitigating polarisation (e.g. regarding climate change or vaccines). Network-based intervention strategies typically rely on full…
Influence Maximization (IM) is a classical combinatorial optimization problem, which can be widely used in mobile networks, social computing, and recommendation systems. It aims at selecting a small number of users such that maximizing the…
Social networks are commonly used for marketing purposes. For example, free samples of a product can be given to a few influential social network users (or "seed nodes"), with the hope that they will convince their friends to buy it. One…
We study opinion dynamics on networks with a nontrivial community structure, assuming individuals can update their binary opinion as the result of the interactions with an external influence with strength $h\in [0,1]$ and with other…
Given a complex high-dimensional distribution over $\{\pm 1\}^n$, what is the best way to increase the expected number of $+1$'s by controlling the values of only a small number of variables? Such a problem is known as influence…
Influence maximization is the problem of selecting top $k$ seed nodes in a social network to maximize their influence coverage under certain influence diffusion models. In this paper, we propose a novel algorithm IRIE that integrates a new…
Since its introduction in 2003, the influence maximization (IM) problem has drawn significant research attention in the literature. The aim of IM is to select a set of k users who can influence the most individuals in the social network.…
Influence maximization (IM) aims to identify a small number of influential individuals to maximize the information spread and finds applications in various fields. It was first introduced in the context of viral marketing, where a company…
Nowadays, organizations use viral marketing strategies to promote their products through social networks. It is expensive to directly send the product promotional information to all the users in the network. In this context, Kempe et al.…
Influence maximization is the task of selecting a small number of seed nodes in a social network to maximize the influence spread from these seeds. It has been widely investigated in the past two decades. In the canonical setting, the…
Influence maximization (IM), which selects a set of $k$ users (called seeds) to maximize the influence spread over a social network, is a fundamental problem in a wide range of applications such as viral marketing and network monitoring.…
Public opinion governance in social networks is critical for public health campaigns, political elections, and commercial marketing. In this paper, we addresse the problem of maximizing overall opinion in social networks by strategically…
Influence maximization (IM) is an important topic in network science where a small seed set is chosen to maximize the spread of influence on a network. Recently, this problem has attracted attention on temporal networks where the network…
The information flows among the people while they communicate through social media websites. Due to the dependency on digital media, a person shares important information or regular updates with friends and family. The set of persons on…
We study the average long-time behavior of the binary opinions of a social group with peer-to-peer interactions under the influence of an external bias and a persuadable leader, a strongly-biased agent with a dynamic opinion with the…