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Social media has enabled users and organizations to obtain information about technology usage like software usage and even security feature usage. However, on the dark side it has also allowed an adversary to potentially exploit the users…
Social media platforms have enabled individuals suffering from mental illnesses to share their lived experiences and find the online support necessary to cope. However, many users fail to receive genuine clinical support, thus exacerbating…
How social networks influence human behavior has been an interesting topic in applied research. Existing methods often utilized scale-level behavioral data to estimate the influence of a social network on human behavior. This study proposes…
In a world where ideas flow freely between people across multiple platforms, we often find ourselves relying on others' information without an objective standard to judge whether those opinions are accurate. The present study tests an…
We conducted a qualitative user study with 77 consumers to investigate what social aspects are relevant when supporting customers during their shopping activities and particularly in situations when they are undecided. Twenty-five…
Customer purchasing behavior analysis plays a key role in developing insightful communication strategies between online vendors and their customers. To support the recent increase in online shopping trends, in this work, we present a…
Measuring the closeness of friendships is an important problem that finds numerous applications in practice. For example, online gaming platforms often host friendship-enhancing events in which a user (called the source) only invites…
Much research has been conducted on how consumption is related to human relations, for example, consumer communities organized around specific brands, or the way people use products to define their own identity and transmit a desired image.…
Recommender systems have gained increasing attention to personalise consumer preferences. While these systems have primarily focused on applications such as advertisement recommendations (e.g., Google), personalized suggestions (e.g.,…
Social media platforms moderate content for each user by incorporating the outputs of both platform-wide content moderation systems and, in some cases, user-configured personal moderation preferences. However, it is unclear (1) how end…
Conversational AI systems exhibit a level of human-like behavior that promises to have profound impacts on many aspects of daily life -- how people access information, create content, and seek social support. Yet these models have also…
Online crowdfunding has received a great deal of attention from entrepreneurs and policymakers as a promising avenue to fostering entrepreneurship and innovation. A notable aspect of this shift from an offline to an online setting is that…
A central challenge in affective computing is determining appropriate empathy levels for different interaction contexts. Prior work has characterized two poles: task-focused interactions, where empathy demand is near zero, and emotional…
The rise of social media has significantly increased the prevalence of cyberbullying (CB), posing serious risks to both mental and physical well-being. Effective detection systems are essential for mitigating its impact. While several…
Despite warnings that LLMs can make mistakes, users often develop inappropriate trust and accept incorrect answers without critical evaluation. Uncertainty quantification (UQ), displaying LLMs' confidence, has emerged as a promising…
In many service markets, expert providers possess an information advantage over consumers regarding the necessary services, creating opportunities for fraudulent practices. These may involve overtreatment through unnecessary services or…
Background: Employee innovation is a crucial aspect of organizations in the current era. Therefore, studying the factors influencing individual innovation is vital and unavoidable. Undoubtedly, job satisfaction is a significant variable in…
User-generated content, such as photos, comprises the majority of online media content and drives engagement due to the human ability to process visual information quickly. Consequently, many online platforms are designed for sharing visual…
Social media platforms continue to change our digital relationships nowadays. Therefore, recognizing the complex consequences of infinite scrolling is essential. This paper explores two distinct angles of social media engagement: mindless…
Addressing global challenges often involves stimulating the large-scale adoption of new products or behaviors. Research traditions that focus on individual decision making suggest that achieving this objective requires identifying the…