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The Data Mining process enables the end users to analyze, understand and use the extracted knowledge in an intelligent system or to support in the decision-making processes. However, many algorithms used in the process encounter large…
The pairwise comparisons method is a convenient tool used when the relative order among different concepts (alternatives) needs to be determined. One popular implementation of the method is based on solving an eigenvalue problem for the…
Mobile advertising is a billion pound industry that is rapidly expanding. The success of an advert is measured based on how users interact with it. In this paper we investigate whether the application of unsupervised learning and…
Online marketplaces, search engines, and databases employ aggregated social information to rank their content for users. Two ranking heuristics commonly implemented to order the available options are the average review score and item…
Predicting future consumer behaviour is one of the most challenging problems for large scale retail firms. Accurate prediction of consumer purchase pattern enables better inventory planning and efficient personalized marketing strategies.…
We test the predictions of the sticky information model using a survey dataset by comparing shoppers accuracy in recalling the prices of regulated and comparable unregulated products. Because regulated product prices are capped, they are…
Purpose - This paper seeks to take a cautionary stance to the impact of the marketing mix on customer satisfaction, via a case study deriving consensus rankings for benchmarking on selected retail stores in Malaysia.…
Developing shopping experiences that delight the customer requires businesses to understand customer taste. This work reports a method to learn the shopping preferences of frequent shoppers to an online gift store by combining ideas from…
We consider the problem of identifying patterns in a data set that exhibit anomalous behavior, often referred to as anomaly detection. In most anomaly detection algorithms, the dissimilarity between data samples is calculated by a single…
Companies survey their customers to measure their satisfaction levels with the company and its services. The received responses are crucial as they allow companies to assess their respective performances and find ways to make needed…
Modern collaborative filtering algorithms seek to provide personalized product recommendations by uncovering patterns in consumer-product interactions. However, these interactions can be biased by how the product is marketed, for example…
E-commerce websites use machine learned ranking models to serve shopping results to customers. Typically, the websites log the customer search events, which include the query entered and the resulting engagement with the shopping results,…
Constraint Acquisition (CA) and related research on the validation and enhancement of Mathematical Programming (MP) models from domain knowledge artifacts are currently limited by inadequate benchmarks. This deficiency impedes…
With the advancement of machine learning and artificial intelligence technologies, recommender systems have been increasingly used across a vast variety of platforms to efficiently and effectively match users with items. As application…
Optimal pricing, i.e., determining the price level that maximizes profit or revenue of a given product, is a vital task for the retail industry. To select such a quantity, one needs first to estimate the price elasticity from the product…
Recently there has been a growing interest in fairness-aware recommender systems, including fairness in providing consistent performance across different users or groups of users. A recommender system could be considered unfair if the…
E-commerce marketplaces provide business opportunities to millions of sellers worldwide. Some of these sellers have special relationships with the marketplace by virtue of using their subsidiary services (e.g., fulfillment and/or shipping…
A large number of empirical studies on applying self-attention models in the domain of recommender systems are based on offline evaluation and metrics computed on standardized datasets. Moreover, many of them do not consider side…
Accurate probabilistic forecasting of intraday electricity prices is critical for market participants to inform trading decisions. Existing studies rely on specific domain features, such as Volume-Weighted Average Price (VWAP) and the last…
We develop a simple statistical method to find affinity relations in a large opinion network which is represented by a very sparse matrix. These relations allow us to predict missing matrix elements. We test our method on the Eachmovie data…