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Mass Media outlets have occupied the central role of the political scenario, and are persuasive in the process of opinion formation of the citizens. In particular, the study of the relationship between Mass Media and behaviour of citizens…
Gender and racial diversity in the mediated images from the media shape our perception of different demographic groups. In this work, we investigate gender and racial diversity of 85,957 advertising images shared by the 73 top international…
Money is central in US politics, and most campaign contributions stem from a tiny, wealthy elite. Like other political acts, campaign donations are known to be socially contagious. We study how campaign donations diffuse through a network…
Nowadays, events usually burst and are propagated online through multiple modern media like social networks and search engines. There exists various research discussing the event dissemination trends on individual medium, while few studies…
Social influence is the process by which individuals adapt their opinion, revise their beliefs, or change their behavior as a result of social interactions with other people. In our strongly interconnected society, social influence plays a…
The rich and dynamic information environment of social media provides researchers, policy makers, and entrepreneurs with opportunities to learn about social phenomena in a timely manner. However, using these data to understand social…
Purpose: This research investigates controversial online marketing techniques that involve buying hundreds or even thousands of upvotes, likes, comments, etc. Methodology: Observation and categorization of 7,426 campaigns posted on the…
Thanks to mobile apps such as Periscope and Facebook Live, live-streaming video is having a moment again. It has not been clear, however, to what extent the current ubiquity of smartphones is impacting this technology's acceptance in…
Homelessness is a persistent social challenge, impacting millions worldwide. Over 876,000 people experienced homelessness (PEH) in the U.S. in 2025. Social bias is a significant barrier to alleviation, shaping public perception and…
Natural disasters can significantly disrupt human mobility in urban areas. Studies have attempted to understand and quantify such disruptions using crowdsourced mobility data sets. However, limited research has studied the justice issues of…
It is common for large crowds to gather to attend games, exhibitions, political rallies, and other events. Thus, careful designs and operational plans are made to ensure the safe, secure, and efficient movement of people in these crowded…
We solve for the equilibrium dynamics of information sharing in a large population. Each agent is endowed with signals regarding the likely outcome of a random variable of common concern. Individuals choose the effort with which they search…
Travel patterns can be impacted by abnormal events. Assessing the impacts has important implications for relief operations and improving preparedness or planning for future events. Conventionally, the assessment is done followed by data…
How diverse are sharing economy platforms? Are they fair marketplaces, where all participants operate on a level playing field, or are they large-scale online aggregators of offline human biases? Often portrayed as easy-to-access digital…
Using empirical data from a social media site (Twitter) and on trading volumes of financial securities, we analyze the correlated human activity in massive social organizations. The activity, typically excited by real-world events and…
This paper examines how emotional responses to football matches influence online discourse across digital spaces on Reddit. By analysing millions of posts from dozens of subreddits, it demonstrates that real-world events trigger sentiment…
A major challenge for social event organizers (e.g., event planning and marketing companies, venues) is attracting the maximum number of participants, since it has great impact on the success of the event, and, consequently, the expected…
Culture is a collection of connected and potentially interactive patterns that characterize a social group or a passed-on idea that people acquire as members of society. While offline activities can provide a better picture of the…
In current study, a mechanism to extract traffic related information such as congestion and incidents from textual data from the internet is proposed. The current source of data is Twitter. As the data being considered is extremely large in…
We study the power of Twitter events to predict consumer sales events by analysing sales for 75 companies from the retail sector and over 150 million tweets mentioning those companies along with their sentiment. We suggest an approach for…