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Social media is profoundly changing our society with its unprecedented spreading power. Due to the complexity of human behaviors and the diversity of massive messages, the information spreading dynamics are complicated, and the reported…

Physics and Society · Physics 2025-02-12 Fanhui Meng , Jiarong Xie , Jiachen Sun , Cong Xu , Yutian Zeng , Xiangrong Wang , Tao Jia , Shuhong Huang , Youjin Deng , Yanqing Hu

We study learning on social media with an equilibrium model of users interacting with shared news stories. Rational users arrive sequentially, observe an original story (i.e., a private signal) and a sample of predecessors' stories in a…

Theoretical Economics · Economics 2026-03-10 Krishna Dasaratha , Kevin He

The emergence of online social platforms, such as social networks and social media, has drastically affected the way people apprehend the information flows to which they are exposed. In such platforms, various information cascades spreading…

Social and Information Networks · Computer Science 2026-03-11 Gaspard Abel , Argyris Kalogeratos , Jean-Pierre Nadal , Julien Randon-Furling

Social networks have emerged as a critical factor in information dissemination, search, marketing, expertise and influence discovery, and potentially an important tool for mobilizing people. Social media has made social networks ubiquitous,…

Social and Information Networks · Computer Science 2013-08-14 Kristina Lerman , Rumi Ghosh , Tawan Surachawala

It's by now folklore that to understand the activity pattern of a user in an online social network (OSN) platform, one needs to look at his friends or the ones he follows. The common perception is that these friends exert influence on the…

Social and Information Networks · Computer Science 2025-05-26 Michael Sidorov , Dan Vilenchik

Online social networks have increasing influence on our society, they may play decisive roles in politics and can be crucial for the fate of companies. Such services compete with each other and some may even break down rapidly. Using social…

Physics and Society · Physics 2017-12-20 János Török , János Kertész

Information avalanches in social media are typically studied in a similar fashion as avalanches of neuronal activity in the brain. Whereas a large body of literature reveals substantial agreement about the existence of a unique process…

Physics and Society · Physics 2022-03-18 Daniele Notarmuzi , Claudio Castellano , Alessandro Flammini , Dario Mazzilli , Filippo Radicchi

Information cascades, effectively facilitated by most social network platforms, are recognized as a major factor in almost every social success and disaster in these networks. Can cascades be predicted? While many believe that they are…

Social and Information Networks · Computer Science 2016-11-17 Cheng Li , Jiaqi Ma , Xiaoxiao Guo , Qiaozhu Mei

Information diffusion is usually modeled as a process in which immutable pieces of information propagate over a network. In reality, however, messages are not immutable, but may be morphed with every step, potentially entailing large…

Social and Information Networks · Computer Science 2019-06-11 Manoel Horta Ribeiro , Kristina Gligorić , Robert West

Information on social media spreads through an underlying diffusion network that connects people of common interests and opinions. This diffusion network often comprises multiple layers, each capturing the spreading dynamics of a certain…

Social and Information Networks · Computer Science 2024-10-08 Yan Xia , Ted Hsuan Yun Chen , Mikko Kivelä

An important political and social phenomena discussed in several countries, like India and Brazil, is the use of WhatsApp to spread false or misleading content. However, little is known about the information dissemination process in…

Social and Information Networks · Computer Science 2019-05-07 Josemar Alves Caetano , Gabriel Magno , Marcos Gonçalves , Jussara Almeida , Humberto T. Marques-Neto , Virgílio Almeida

Citation cascades in blog networks are often considered as traces of information spreading on this social medium. In this work, we question this point of view using both a structural and semantic analysis of five months activity of the most…

Social and Information Networks · Computer Science 2013-06-04 Abdelhamid Salah Brahim , Lionel Tabourier , Bénédicte Le Grand

Social media has changed the landscape of marketing and consumer research as the adoption and promotion of businesses is becoming more and more dependent on how the customers are interacting and feeling about the business on platforms like…

Social and Information Networks · Computer Science 2017-12-05 Muhammad Raza Khan

The ability to understand and eventually predict the emergence of information and activation cascades in social networks is core to complex socio-technical systems research. However, the complexity of social interactions makes this a…

Physics and Society · Physics 2015-06-16 Pablo Piedrahíta , Javier Borge-Holthoefer , Yamir Moreno , Alex Arenas

Models of how things spread often assume that transmission mechanisms are fixed over time. However, social contagions--the spread of ideas, beliefs, innovations--can lose or gain in momentum as they spread: ideas can get reinforced, beliefs…

Information cascades exist in a wide variety of platforms on Internet. A very important real-world problem is to identify which information cascades can go viral. A system addressing this problem can be used in a variety of applications…

Social and Information Networks · Computer Science 2016-06-21 Ruocheng Guo , Paulo Shakarian

Social networks readily transmit information, albeit with less than perfect fidelity. We present a large-scale measurement of this imperfect information copying mechanism by examining the dissemination and evolution of thousands of memes,…

Social and Information Networks · Computer Science 2016-05-24 Lada A. Adamic , Thomas M. Lento , Eytan Adar , Pauline C. Ng

The many decisions people make about what to pay attention to online shape the spread of information in online social networks. Due to the constraints of available time and cognitive resources, the ease of discovery strongly impacts how…

Computers and Society · Computer Science 2016-05-10 Kristina Lerman

Information popularity prediction is important yet challenging in various domains, including viral marketing and news recommendations. The key to accurately predicting information popularity lies in subtly modeling the underlying temporal…

Artificial Intelligence · Computer Science 2024-09-26 Xin Jing , Yichen Jing , Yuhuan Lu , Bangchao Deng , Sikun Yang , Dingqi Yang

Burstiness, the tendency of interaction events to be heterogeneously distributed in time, is critical to information diffusion in physical and social systems. However, an analytical framework capturing the effect of burstiness on generic…

Physics and Society · Physics 2020-07-14 Samuel Unicomb , Gerardo Iñiguez , James P. Gleeson , Márton Karsai