Related papers: An Integrated Framework to Recommend Personalized …
The majority of existing recommender systems rely on user ratings, which are limited by the lack of user collaboration and the sparsity problem. To address these issues, this study proposes a behavior-based recommender system that leverages…
This paper presents a novel approach to predicting buying intent and product demand in e-commerce settings, leveraging a Deep Q-Network (DQN) inspired architecture. In the rapidly evolving landscape of online retail, accurate prediction of…
The World Wide Web is a popular and interactive medium to distribute information in this scenario. The web is huge, diverse, ever changing, widely disseminated global information service center. We are familiar with terms like e-commerce,…
In this paper, we introduce a novel predict-and-optimize method for profit-driven churn prevention. We frame the task of targeting customers for a retention campaign as a regret minimization problem. The main objective is to leverage…
E-commerce businesses employ recommender models to assist in identifying a personalized set of products for each visitor. To accurately assess the recommendations' influence on customer clicks and buys, three target areas -- customer…
Accurately predicting customers' purchase intentions is critical to the success of a business strategy. Current researches mainly focus on analyzing the specific types of products that customers are likely to purchase in the future, little…
Accurately predicting customer churn using large scale time-series data is a common problem facing many business domains. The creation of model features across various time windows for training and testing can be particularly challenging…
As companies increase their efforts in retaining customers, being able to predict accurately ahead of time, whether a customer will churn in the foreseeable future is an extremely powerful tool for any marketing team. The paper describes in…
In today's competitive scenario in corporate world, "Customer Retention" strategy in Customer Relationship Management (CRM) is an increasingly pressed issue. Data mining techniques play a vital role in better CRM. This paper attempts to…
With the rapid growth in fashion e-commerce and customer-friendly product return policies, the cost to handle returned products has become a significant challenge. E-tailers incur huge losses in terms of reverse logistics costs, liquidation…
As online platforms are striving to get more users, a critical challenge is user churn, which is especially concerning for new users. In this paper, by taking the anonymous large-scale real-world data from Snapchat as an example, we develop…
For sustainable growth and profitability, online game companies are constantly carrying out various events to attract new game users, to maximize return users, and to minimize churn users in online games. Because minimizing churn users is…
A success factor for modern companies in the age of Digital Marketing is to understand how customers think and behave based on their online shopping patterns. While the conventional method of gathering consumer insights through…
Modern e-commerce services frequently target customers with incentives or interventions to engage them in their products such as games, shopping, video streaming, etc. This customer engagement increases acquisition of more customers and…
The telecommunications industry is highly competitive, which means that the mobile providers need a business intelligence model that can be used to achieve an optimal level of churners, as well as a minimal level of cost in marketing…
Customer churn, the discontinuation of services by existing customers, poses a significant challenge to the telecommunications industry. This paper proposes a novel adaptive ensemble learning framework for highly accurate customer churn…
Customer temporal behavioral data was represented as images in order to perform churn prediction by leveraging deep learning architectures prominent in image classification. Supervised learning was performed on labeled data of over 6…
We present the first empirical study on customer churn prediction in the scholarly publishing industry. The study examines our proposed method for prediction on a customer subscription data over a period of 6.5 years, which was provided by…
While recommender systems (RSs) traditionally rely on extensive individual user data, regulatory and technological shifts necessitate reliance on aggregated user information. This shift significantly impacts the recommendation process,…
E-commerce platforms are increasingly reliant on recommendation systems to enhance user experience, retain customers, and, in most cases, drive sales. The integration of machine learning methods into these systems has significantly improved…