Related papers: Adoption as a Social Marker: Innovation Diffusion …
The diffusion of information and behaviors over social networks is of considerable interest in research fields ranging from sociology to computer science and application domains such as marketing, finance, human health, and national…
Knowledge acquisition by consumers is a key process in the diffusion of innovations. However, in standard theories of the representative agent, agents do not learn and innovations are adopted instantaneously. Here, we show that in a…
Ideas, behaviors, and opinions spread through social networks. If the probability of spreading to a new individual is a non-linear function of the fraction of the individuals' affected neighbors, such a spreading process becomes a "complex…
Behavioral adoptions are influenced by peers in different ways. While some individuals may change after a single incoming influence, others need multiple cumulated attempts. These two mechanism, known as the simple and the complex…
Many products and innovations become well-known and widely adopted through the social interactions of individuals in a population. The Bass diffusion model has been widely used to model the temporal evolution of adoption in such social…
The diffusion of opinions in Social Networks is a relevant process for adopting positions and attracting potential voters in political campaigns. Opinion polarization, bias, targeted diffusion, and the radicalization of postures are key…
Understanding how people form and revise their perception of risk is central to designing efficient risk communication methods, eliciting risk awareness, and avoiding unnecessary anxiety among the public. However, public responses to…
Individuals accepting an idea may intentionally or unintentionally impose influences in a certain neighborhood area, making other individuals within the area less likely or even impossible to accept other competing ideas. Depending on…
It is shown that under certain conditions it is possible to model a complex system in a way that leads to results that do not depend on system size. As an example of complex system an innovation diffusion model is considered. In that model…
The heterogeneity of the influence processes is an important feature of social systems: how we perceive social influence and how we influence other individuals is heavily influenced by our opinion and non-opinion attributes. The latter…
Diffusion channels are critical to determining the adoption scale which leads to the ultimate impact of an innovation. The aim of this study is to develop an integrative understanding of the impact of two diffusion channels (i.e.,…
Sustainable technologies and services can play a pivotal role in the transition to "greener" habits. Their widespread adoption is thus crucial, and understanding how to foster this phenomenon in a systematic way could have a major impact on…
The spatial organization of individuals and their interactions in communities are important factors known to preserve diversity in many complex systems. Inspired by metapopulation models from ecology, we study opinion formation using a…
Fads, product adoption, mobs, rumors, memes, and emergent norms are diverse social contagions that have been modeled as network cascades. Empirical study of these cascades is vulnerable to what we describe as the "opacity problem": the…
We identify and explore differential access to population-level signaling (also known as information design) as a source of unequal access to opportunity. A population-level signaler has potentially noisy observations of a binary type for…
In networks, multiple contagions, such as information and purchasing behaviors, may interact with each other as they spread simultaneously. However, most of the existing information diffusion models are built on the assumption that each…
We generalize the classical Bass model of innovation diffusion to include a new class of agents --- Luddites --- that oppose the spread of innovation. Our model also incorporates ignorants, susceptibles, and adopters. When an ignorant and a…
In this paper, we tackle the problem of innovation spreading from a modeling point of view. We consider a networked system of individuals, with a competition between two groups. We show its relation to the innovation spreading issues. We…
Despite often being perceived as morally objectionable, stereotypes are a common feature of social groups, a phenomenon that has often been attributed to biased motivations or limits on the ability to process information. We argue that one…
Social groups with widely different music tastes, political convictions, and religious beliefs emerge and disappear on scales from extreme subcultures to mainstream mass-cultures. Both the underlying social structure and the formation of…