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Social networks are commonly used for marketing purposes. For example, free samples of a product can be given to a few influential social network users (or "seed nodes"), with the hope that they will convince their friends to buy it. One…

Social and Information Networks · Computer Science 2019-01-17 Siyu Lei , Silviu Maniu , Luyi Mo , Reynold Cheng , Pierre Senellart

Identifying a set of influential spreaders in complex networks plays a crucial role in effective information spreading. A simple strategy is to choose top-$r$ ranked nodes as spreaders according to influence ranking method such as PageRank,…

Social and Information Networks · Computer Science 2016-07-19 Jian-Xiong Zhang , Duan-Bing Chen , Qiang Dong , Zhi-Dan Zhao

This work extends a model of simulating influence in a network of stochastic edge dynamics to account for polarization. The model built upon is termed Dynamic Communicators and seeks to understand the process which produces low volume, high…

Social and Information Networks · Computer Science 2018-05-29 Cameron E. Taylor , Ivan Garibay , Alexander V. Mantzaris

When multiple innovations compete for adoption, historical chance leading to early advantage can generate lock-in effects that allow suboptimal innovations to succeed at the expense of superior alternatives. Research on the diffusion of…

Physics and Society · Physics 2023-02-01 Joshua Becker

In the last two decades, network science has blossomed and influenced various fields, such as statistical physics, computer science, biology and sociology, from the perspective of the heterogeneous interaction patterns of components…

Physics and Society · Physics 2021-04-20 Ming Li , Run-Ran Liu , Linyuan Lü , Mao-Bin Hu , Shuqi Xu , Yi-Cheng Zhang

We study the power of fractional allocations of resources to maximize influence in a network. This work extends in a natural way the well-studied model by Kempe, Kleinberg, and Tardos (2003), where a designer selects a (small) seed set of…

Computer Science and Game Theory · Computer Science 2014-01-31 Erik D. Demaine , MohammadTaghi Hajiaghayi , Hamid Mahini , David L. Malec , S. Raghavan , Anshul Sawant , Morteza Zadimoghadam

The idea of a collective intelligence behind the complex natural structures built by organisms suggests that the organization of social networks is selected so as to optimize problem-solving competence at the group-level. Here we study the…

Social and Information Networks · Computer Science 2016-09-19 José F. Fontanari , Francisco A. Rodrigues

Identifying emerging influential or popular node/item in future on network is a current interest of the researchers. Most of previous works focus on identifying leaders in time evolving networks on the basis of network structure or node's…

Social and Information Networks · Computer Science 2016-09-07 Khushnood Abbas , Mingsheng Shang , Cai Shi-Min , Xiaoyu Shi

In a diffusion process on a network, how many nodes are expected to be influenced by a set of initial spreaders? This natural problem, often referred to as influence estimation, boils down to computing the marginal probability that a given…

Social and Information Networks · Computer Science 2020-01-01 Andrey Y. Lokhov , David Saad

Modeling how networks change under structural perturbations can yield foundational insights into network robustness, which is critical in many real-world applications. The largest connected component is a popular measure of network…

Physics and Society · Physics 2025-09-30 Jessica Jiang , Allison C. Zhuang , Petter Holme , Peter J. Mucha , Alice C. Schwarze

In this paper, we study the problem of robust influence maximization in the independent cascade model under a hyperparametric assumption. In social networks users influence and are influenced by individuals with similar characteristics and…

Machine Learning · Computer Science 2019-05-14 Dimitris Kalimeris , Gal Kaplun , Yaron Singer

Influence maximization in temporal social networks presents unique challenges due to the dynamic interactions that evolve over time. Traditional diffusion models often fall short in capturing the real-world complexities of active-inactive…

Social and Information Networks · Computer Science 2025-07-24 Aaqib Zahoor , Iqra Altaf Gillani , Janib ul Bashir

We are proposing two greedy and a new linear programming based approximation algorithm for the total positive influence dominating set problem in weighted networks. Applications of this problem in weighted settings include finding: a…

Optimization and Control · Mathematics 2019-10-11 Danica Vukadinović Greetham , Nathaniel Charlton , Anush Poghosyan

If a piece of information is released from a media site, can it spread, in 1 month, to a million web pages? This influence estimation problem is very challenging since both the time-sensitive nature of the problem and the issue of…

Social and Information Networks · Computer Science 2013-11-18 Nan Du , Le Song , Manuel Gomez Rodriguez , Hongyuan Zha

We consider the problem of Influence Maximization (IM), the task of selecting $k$ seed nodes in a social network such that the expected number of nodes influenced is maximized. We propose a community-aware divide-and-conquer framework that…

Social and Information Networks · Computer Science 2023-02-21 Abhishek K. Umrawal , Christopher J. Quinn , Vaneet Aggarwal

This work clarifies the relation between network circuit (topology) and behavior (information transmission and synchronization) in active networks, e.g. neural networks. As an application, we show how to determine a network topology that is…

Chaotic Dynamics · Physics 2015-05-13 M. S. Baptista , J. X. de Carvalho , M. S. Hussein

There has been significant interest in the networking community on the impact of cascade effects on the diffusion of networking technology upgrades in the Internet. Thinking of the global Internet as a graph, where each node represents an…

Social and Information Networks · Computer Science 2015-03-20 Sharon Goldberg , Zhenming Liu

Diffusion of information, innovation, and ideas is an important phenomenon in social networks. Information propagates through the network and reaches from one person to the next. In many settings, it is meaningful to restrict diffusion so…

Social and Information Networks · Computer Science 2026-02-03 Poonam Sharma , Suman Banerjee

Many systems such as critical infrastructure exhibit a modular structure with many links within the modules and few links between them. One approach to increase the robustness of these systems is to reinforce a fraction of the nodes in each…

Physics and Society · Physics 2022-05-11 Yael Kfir-Cohen , Dana Vaknin , Shlomo Havlin

Knowledge silos emerge when structural properties of organizational interaction networks limit the diffusion of information. These structural barriers are known to take many forms at different scales - hubs in otherwise sparse…

Physics and Society · Physics 2022-03-03 Laurent Hébert-Dufresne , Guillaume St-Onge , John Meluso , James Bagrow , Antoine Allard
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