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Recommender systems are crucial to alleviate the information overload problem in online worlds. Most of the modern recommender systems capture users' preference towards items via their interactions based on collaborative filtering…
Under the sociological theory of homophily, people who are similar to one another are more likely to interact with one another. Marketers often have access to data on interactions among customers from which, with homophily as a guiding…
"Rich-get-richer" and "homophily" are two important phenomena in evolving social networks. "Rich-get-richer" means people with higher followings are more likely to attract new fans, and "homophily" means people prefer to bond with others of…
We study mixing patterns in networks, meaning the propensity for nodes of different kinds to connect to one another. The phenomenon of assortative mixing, whereby nodes prefer to connect to others that are similar to themselves, has been…
A grand challenge in network science is apparently the missing of a structural theory of networks. The authors have showed that the existence of community structures is a universal phenomenon in real networks, and that neither randomness…
The past few years has witnessed the great success of recommender systems, which can significantly help users find relevant and interesting items for them in the information era. However, a vast class of researches in this area mainly focus…
Social influence cannot be identified from purely observational data on social networks, because such influence is generically confounded with latent homophily, i.e., with a node's network partners being informative about the node's…
Understanding the emergence of strong controversial issues in modern societies is a key issue in opinion studies. A commonly diffused idea is the fact that the increasing of homophily in social networks, due to the modern ICT, can be a…
Online hate messaging is a pervasive issue plaguing the well-being of social media users. This research empirically investigates a novel theory positing that online hate may be driven primarily by the pursuit of social approval rather than…
Two main approaches to using social network information in recommendation have emerged: augmenting collaborative filtering with social data and algorithms that use only ego-centric data. We compare the two approaches using movie and music…
Homophily is a graph property describing the tendency of edges to connect similar nodes; the opposite is called heterophily. It is often believed that heterophilous graphs are challenging for standard message-passing graph neural networks…
Social media allow for an unprecedented amount of interaction between people online. A fundamental aspect of human social behavior, however, is the tendency of people to associate themselves with like-minded individuals, forming homogeneous…
Link recommendation, which recommends links to connect unlinked online social network users, is a fundamental social network analytics problem with ample business implications. Existing link recommendation methods tend to recommend similar…
We develop a simple statistical method to find affinity relations in a large opinion network which is represented by a very sparse matrix. These relations allow us to predict missing matrix elements. We test our method on the Eachmovie data…
Though algorithms promise many benefits including efficiency, objectivity and accuracy, they may also introduce or amplify biases. Here we study two well-known algorithms, namely PageRank and Who-to-Follow (WTF), and show to what extent…
Understanding the forces governing human behavior and social dynamics is a challenging problem. Individuals' decisions and actions are affected by interlaced factors, such as physical location, homophily, and social ties. In this paper, we…
The vast majority of recommender systems model preferences as static or slowly changing due to observable user experience. However, spontaneous changes in user preferences are ubiquitous in many domains like media consumption and key…
Being able to recommend links between users in online social networks is important for users to connect with like-minded individuals as well as for the platforms themselves and third parties leveraging social media information to grow their…
Recently there has been a growing interest in fairness-aware recommender systems including fairness in providing consistent performance across different users or groups of users. A recommender system could be considered unfair if the…
In social systems, the evolution of interpersonal appraisals and individual opinions are not independent processes but intertwine with each other. Despite extensive studies on both opinion dynamics and appraisal dynamics separately, no…