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In a competitive marketing, there are a large number of players which produce the same product. Each firm aims to diffuse its product information widely so that it's product will become popular among potential buyers. The more popular is a…
A variation of the Minority Game has been applied to study the timing of promotional actions at retailers in the fast moving consumer goods market. The underlying hypotheses for this work are that price promotions are more effective when…
We provide a sufficient criterion for the unique parameter identification of combinatorially symmetric Hidden Markov Models based on the structure of their transition matrix. If the observed states of the chain form a zero forcing set of…
Hidden Markov chains are widely applied statistical models of stochastic processes, from fundamental physics and chemistry to finance, health, and artificial intelligence. The hidden Markov processes they generate are notoriously…
Verification of infinite-state Markov chains is still a challenge despite several fruitful numerical or statistical approaches. For decisive Markov chains, there is a simple numerical algorithm that frames the reachability probability as…
We study a hidden Markov process which is the result of a transmission of the binary symmetric Markov source over the memoryless binary symmetric channel. This process has been studied extensively in Information Theory and is often used as…
Recommender systems are widely used for suggesting books, education materials, and products to users by exploring their behaviors. In reality, users' preferences often change over time, leading to studies on time-dependent recommender…
Online behaviors of consumers and marketers generate massive marketing data, which ever more sophisticated models attempt to turn into insights and aid decisions by marketers. Yet, in making decisions human managers bring to bear marketing…
Power side-channel attacks, which can deduce secret data via statistical analysis, have become a serious threat. Masking is an effective countermeasure for reducing the statistical dependence between secret data and side-channel…
Reliable Bayesian predictive inference has long been an open problem under unidentified transformation models, since the Markov Chain Monte Carlo (MCMC) chains of posterior predictive distribution (PPD) values are generally poorly mixed. We…
This paper proposes a method for estimating consumer preferences among discrete choices, where the consumer chooses at most one product in a category, but selects from multiple categories in parallel. The consumer's utility is additive in…
\emph{Implicit Social Network} is a connected social structure among a group of persons, where two of them are linked if they have some common interest. One real\mbox{-}life example of such networks is the implicit social network among the…
This paper explores the application of Shapley Value Regression in dissecting marketing performance at channel-partner level, complementing channel-level Marketing Mix Modeling (MMM). Utilizing real-world data from the financial services…
Respiratory infections and chronic respiratory diseases impose a heavy health burden worldwide. Coughing is one of the most common symptoms of many such infections, and can be indicative of flare-ups of chronic respiratory diseases. Whether…
This paper develops Bayesian track extraction algorithms for targets modelled as hidden reciprocal chains (HRC). HRC are a class of finite-state random process models that generalise the familiar hidden Markov chains (HMC). HRC are able to…
Motivated by the analysis of accelerometer data, we introduce a specific finite mixture of hidden Markov models with particular characteristics that adapt well to the specific nature of this type of data. Our model allows for the…
Sequential incentive marketing is an important approach for online businesses to acquire customers, increase loyalty and boost sales. How to effectively allocate the incentives so as to maximize the return (e.g., business objectives) under…
Two major tasks in applications of hidden Markov models are to (i) compute distributions of summary statistics of the hidden state sequence, and (ii) decode the hidden state sequence. We describe finite Markov chain imbedding (FMCI) and…
Interval-censored competing risks data arise when each study subject may experience an event or failure from one of several causes and the failure time is not observed exactly but rather known to lie in an interval between two successive…
We address the problem of detecting an anomalous process among a large number of processes. At each time t, normal processes are in state zero (normal state), while the abnormal process may be in either state zero (normal state) or state…