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Tumblr, as a leading content provider and social media, attracts 371 million monthly visits, 280 million blogs and 53.3 million daily posts. The popularity of Tumblr provides great opportunities for advertisers to promote their products…
As one of the leading platforms for creative content, Tumblr offers advertisers a unique way of creating brand identity. Advertisers can tell their story through images, animation, text, music, video, and more, and promote that content by…
Tumblr is one of the largest and most popular microblogging website on the Internet. Studies shows that due to high reachability among viewers, low publication barriers and social networking connectivity, microblogging websites are being…
Microblogging is a very popular Internet activity that informs and entertains great multitudes of people world-wide via quickly and scalably disseminated terse messages containing all kinds of newsworthy utterances. Even though…
A set of 1.4 million biomedical papers was analyzed with regards to how often articles are mentioned on Twitter or saved by users on Mendeley. While Twitter is a microblogging platform used by a general audience to distribute information,…
This paper presents a quantitative study of Twitter, one of the most popular micro-blogging services, from the perspective of user influence. We crawl several datasets from the most active communities on Twitter and obtain 20.5 million user…
Instagram is a relatively new form of communication where users can instantly share their current status by taking pictures and tweaking them using filters. It has seen a rapid growth in the number of users as well as uploads since it was…
We study how users of multiple online social networks (OSNs) employ and share information by studying a common user pool that use six OSNs - Flickr, Google+, Instagram, Tumblr, Twitter, and YouTube. We analyze the temporal and topical…
Twitter, a microblogging service, is todays most popular platform for communication in the form of short text messages, called Tweets. Users use Twitter to publish their content either for expressing concerns on information news or views on…
A UK-based online questionnaire investigating aspects of usage of user-generated media (UGM), such as Facebook, LinkedIn and Twitter, attracted 587 participants. Results show a high degree of engagement with social networking media such as…
This workshop paper reports on an ongoing mixed-methods study on the two arguably most popular social network sites, Facebook and Twitter, for the same users. The overarching goal of the study is to shed light into the nuances of social…
In the Twitter blogosphere, the number of followers is probably the most basic and succinct quantity for measuring popularity of users. However, the number of followers can be manipulated in various ways; we can even buy follows. Therefore,…
In recent years, social networks have shown diversity in function and applications. People begin to use multiple online social networks simultaneously for different demands. The ability to uncover a user's latent topic and social network…
Centrality is one of the most studied concepts in social network analysis. There is a huge literature regarding centrality measures, as ways to identify the most relevant users in a social network. The challenge is to find measures that can…
Microblogging platforms constitute a popular means of real-time communication and information sharing. They involve such a large volume of user-generated content that their users suffer from an information deluge. To address it, numerous…
Twitter is one of the most prominent Online Social Networks. It covers a significant part of the online worldwide population~20% and has impressive growth rates. The social graph of Twitter has been the subject of numerous studies since it…
This project addresses the problem of sentiment analysis in twitter; that is classifying tweets according to the sentiment expressed in them: positive, negative or neutral. Twitter is an online micro-blogging and social-networking platform…
After Twitter's ownership change and policy shifts, many users reconsidered their go-to social media outlets and platforms like Mastodon, Bluesky, and Threads became attractive alternatives in the battle for users. Based on the data from…
Animated GIFs are becoming increasingly popular in online communication. People use them to express emotion, share their interests and enhance (or even replace) short-form texting; they are a new means to tell visual stories. Some creative…
We tackle the blog recommendation problem in Tumblr for mobile users in this paper. Blog recommendation is challenging since most mobile users would suffer from the cold start when there are only a limited number of blogs followed by the…