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Recently, many healthcare organizations are adopting CRM as a strategy, which involves using technology to organize, automate, and coordinate business processes, in managing interactions with their patients. CRM with the Web technology…
The Healthcare industry is undergoing a paradigm shift from healthcare institution-centred care to a citizen-centred care that emphasises on continuity of care from prevention to rehabilitation. The recent development of Information and…
Healthcare is implementing CRM as a strategy for managing interactions and communication with patients which involves using Information and Communication Technology (ICT) to organize, automate, and coordinate business processes. CRM with…
Customer Relationship Management (CRM) within healthcare organization can be viewed as a strategy to attract new customers and retaining them throughout their entire lifetime of relationships. At the same time, the advancement of Web…
Most recent e-health initiatives perceive customers (patients) as recipients of medical care where they do not have a significant role in the process of health decision making. However, the advancement of Web 2.0 offers patients to have a…
Customer Relationship Management (CRM) with the Web technology provides healthcare organizations the ability to broaden services beyond its usual practices, and thus provides a particular advantageous environment to achieve complex e-health…
In the context of the business applications, integrating an on-premise customer Relationship Management (CRM) system with other systems used to be resource-consuming and complicated in terms of data and system interworking. With the help of…
The Web technology provides healthcare providers the ability to broaden their services beyond the usual practices, and thus provides a particular advantageous environment to achieve complex e-health goals. This paper discusses how a Web 2.0…
E-health innovations support empowered customers. It offers the ability for customers to have greater control and ready access applications of health information, clinical information, and social interaction between interested groups.…
A patient-centric approach to healthcare leads to an informal social network among medical professionals. This chapter presents a research framework to: identify the collaboration structure among physicians that is effective and efficient…
Semantic web technologies represent much richer forms of relationships among users, resources and actions among different web applications such as clouding computing. However, Semantic web applications pose new requirements for security…
Enterprise Resource Planning (ERP) is a integration of various resources of any organization. It is computer software. All kinds of organization data that is relating to each and every function of the organization are available in ERP. So…
The concept of blockchain has emerged as an effective solution for data-sensitive domains, such as healthcare, financial services, etc., due to its various attributes like immutability, non-repudiation, and availability. Thus,…
The purpose of this research is to develop a model that would close the gap between marketing plans and strategies from one side and the advanced online collaboration applications platforms known as WEB 2.0 in order to implement marketing…
Today, healthcare has become one of the largest and most fast-paced industries due to the rapid development of digital healthcare technologies. The fundamental thing to enhance healthcare services is communicating and linking massive…
The healthcare organizations are facing a number of daunting challenges pushing systems to deal with requirements changes and benefit from modern technologies and telecom capabilities. Systems evolution through extension of the existing…
Health data is one of the most sensitive data for people, which attracts the attention of malicious activities. We propose an open-source health data management framework, that follows a patient-centric approach. The proposed framework…
Connected health is a multidisciplinary approach focused on health management, prioritizing pa-tient needs in the creation of tools, services, and treatments. This paradigm ensures proactive and efficient care by facilitating the timely…
Online social networks have changed the ways of communication and social interactions, especially in the Customer Relationship Management (CRM). In this sense, a new concept about business strategies involving CRM and social media has…
This research paper investigates the influence of industry on electronic customer relationship management (e-CRM) performance. A case study approach with two cases was applied to evaluate the influence of e-CRM on customer behavioral and…