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We incorporate signaling scheme into Ad Auction setting, to achieve better welfare and revenue while protect users' privacy. We propose a new \emph{$K$-anonymous signaling scheme setting}, prove the hardness of the corresponding…

Computer Science and Game Theory · Computer Science 2013-11-28 Binyi Chen , Tao Qin , Tie-Yan Liu

Most of the work in the auction design literature assumes that bidders behave rationally based on the information available for every individual auction, and the revelation principle enables designers to restrict their efforts to incentive…

Computer Science and Game Theory · Computer Science 2024-05-14 Juncheng Li , Pingzhong Tang

When a new product enters a market already dominated by an existing product, will it survive along with this dominant product? Most of the existing works have shown the coexistence of two competing products spreading/being adopted on…

Systems and Control · Electrical Eng. & Systems 2024-04-01 Shailaja Mallick , Vishwaraj Doshi , Do Young Eun

This paper studies a strategic model of marketing and product diffusion in social networks. We consider two firms offering substitutable products which can improve their market share by seeding the key individuals in the market. Consumers…

Social and Information Networks · Computer Science 2019-12-19 Milad Siami , Amir Ajorlou , Ali Jadbabaie

In the present work, we study the advertising competition of several marketing campaigns who need to determine how many resources to allocate to potential customers to advertise their products through direct marketing while taking into…

Computer Science and Game Theory · Computer Science 2016-08-10 Antonia Masucci , Alonso Silva

We study the problem of selling a good to a group of bidders with interdependent values in a prior-free setting. Each bidder has a signal that can take one of $k$ different values, and her value for the good is a weakly increasing function…

Computer Science and Game Theory · Computer Science 2021-07-21 Vasilis Gkatzelis , Rishi Patel , Emmanouil Pountourakis , Daniel Schoepflin

Social media influencers account for a growing share of marketing worldwide. We demonstrate the existence of a novel form of market failure in this advertising market: influencer cartels, where groups of influencers collude to increase…

General Economics · Economics 2024-11-12 Marit Hinnosaar , Toomas Hinnosaar

Prediction markets are powerful tools to elicit and aggregate beliefs from strategic agents. However, in current prediction markets, agents may exhaust the social welfare by competing to be the first to update the market. We initiate the…

Computer Science and Game Theory · Computer Science 2021-03-09 Grant Schoenebeck , Chenkai Yu , Fang-Yi Yu

Auto-bidding has become one of the main options for bidding in online advertisements, in which advertisers only need to specify high-level objectives and leave the complex task of bidding to auto-bidders. In this paper, we propose a family…

Computer Science and Game Theory · Computer Science 2021-03-25 Yuan Deng , Jieming Mao , Vahab Mirrokni , Song Zuo

We consider the problem of an auctioneer who faces the task of selling a good (drawn from a known distribution) to a set of buyers, when the auctioneer does not have the capacity to describe to the buyers the exact identity of the good that…

Computer Science and Game Theory · Computer Science 2014-01-08 Shaddin Dughmi , Nicole Immorlica , Aaron Roth

Recent research in industrial organisation has investigated the essential place that middlemen have in the networks that make up our global economy. In this paper we attempt to understand how such middlemen compete with each other through a…

Computer Science and Game Theory · Computer Science 2013-10-15 Robert P. Gilles , Dimitrios Diamantaras

Consumers only discover at the first seller which product best fits their needs, then check its price online, then decide on buying. Switching sellers is costly. Equilibrium prices fall in the switching cost, eventually to the monopoly…

Theoretical Economics · Economics 2021-04-20 Sander Heinsalu

Allocation of spectrum is an important policy issue and decisions taken have ramifications for future growth of wireless communications and achieving universal connectivity. In this paper, on a common footing we compare the social welfare…

Networking and Internet Architecture · Computer Science 2013-07-23 Vijay G. Subramanian , Mike Honig , Randy Berry

Strategic classification studies the design of a classifier robust to the manipulation of input by strategic individuals. However, the existing literature does not consider the effect of competition among individuals as induced by the…

Computer Science and Game Theory · Computer Science 2022-02-23 Lydia T. Liu , Nikhil Garg , Christian Borgs

Online markets are a part of everyday life, and their rules are governed by algorithms. Assuming participants are inherently self-interested, well designed rules can help to increase social welfare. Many algorithms for online markets are…

Computer Science and Game Theory · Computer Science 2022-02-01 Kanstantsin Pashkovich , Xinyue Xie

In many applications, ads are displayed together with the prices, so as to provide a direct comparison among similar products or services. The price-displaying feature not only influences the consumers' decisions, but also affects the…

Artificial Intelligence · Computer Science 2023-03-24 Bin Li , Yahui Lei

We study how to allocate resources to participants who can strategically misrepresent their deservingness at a cost. A principal assigns item(s) (or money) among multiple agents on the basis of their costly signals. Each agent's signal…

Theoretical Economics · Economics 2026-03-05 Yingkai Li , Xiaoyun Qiu

In the new digital age, information is available in large quantities. Since information consumes primarily the attention of its recipients, the scarcity of attention is becoming the main limiting factor. In this study, we investigate the…

Social and Information Networks · Computer Science 2014-11-26 Uzay Cetin , Haluk O. Bingol

Congestion is a common failure mode of markets, where consumers compete inefficiently on the same subset of goods (e.g., chasing the same small set of properties on a vacation rental platform). The typical economic story is that prices…

Machine Learning · Computer Science 2024-04-04 Omer Nahum , Gali Noti , David Parkes , Nir Rosenfeld

We study an auction setting in which bidders bid for placement of their content within a summary generated by a large language model (LLM), e.g., an ad auction in which the display is a summary paragraph of multiple ads. This generalizes…

Computer Science and Game Theory · Computer Science 2024-04-15 Kumar Avinava Dubey , Zhe Feng , Rahul Kidambi , Aranyak Mehta , Di Wang
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