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Social Networking Sites (SNSs) are powerful marketing and communication tools. There are hundreds of SNSs that have entered and exited the market over time. The coexistence of multiple SNSs is a rarely observed phenomenon. Most coexisting…
Online Social Networks (OSNs) are a cutting edge topic. Almost everybody --users, marketers, brands, companies, and researchers-- is approaching OSNs to better understand them and take advantage of their benefits. Maybe one of the key…
The emergence and popularization of online social networks suddenly made available a large amount of data from social organization, interaction and human behavior. All this information opens new perspectives and challenges to the study of…
Users in Online Social Networks (OSN) leaves traces that reflect their personality characteristics. The study of these traces is important for a number of fields, such as a social science, psychology, OSN, marketing, and others. Despite a…
Online Social Networks (OSNs), such as Facebook, provide users with tools to share information along with a set of privacy controls preferences to regulate the spread of information. Current privacy controls are efficient to protect content…
Over the past decade, online social networks (OSNs) such as Twitter and Facebook have thrived and experienced rapid growth to over 1 billion users. A major evolution would be to leverage the characteristics of OSNs to evaluate the…
Online Social Networks (OSNs) provide a venue for virtual interactions and relationships between individuals. In some communities, OSNs also facilitate arranging online meetings and relationships. FetLife, the worlds largest anonymous…
Pervasive socio-technical networks bring new conceptual and technological challenges to developers and users alike. A central research theme is evaluation of the intensity of relations linking users and how they facilitate communication and…
The increasing popularity of internet, wireless technologies and mobile devices has led to the birth of mass connectivity and online interaction through Online Social Networks (OSNs) and similar environments. OSN reflects a social structure…
Social Network Analysis (SNA) is a set of techniques developed in the field of social and behavioral sciences research, in order to characterize and study the social relationships that are established among a set of individuals. When…
Online social networks (OSNs) provide a platform for individuals to share information, exchange ideas, and build social connections beyond in-person interactions. For a specific topic or community, opinion leaders are individuals who have a…
Many online social network (OSN) users are unaware of the numerous security risks that exist in these networks, including privacy violations, identity theft, and sexual harassment, just to name a few. According to recent studies, OSN users…
Online social networks (OSNs) have become increasingly relevant for studying social behavior and information diffusion. Nevertheless, they are limited by restricted access to real OSN data due to privacy, legal, and platform-related…
Online social networks (OSNs) enable researchers to study the social universe at a previously unattainable scale. The worldwide impact and the necessity to sustain their rapid growth emphasize the importance to unravel the laws governing…
Although recently there are extensive research on the collaborative networks and online communities, there is very limited knowledge about the actual evolution of the online social networks (OSN). In the Letter, we study the structural…
The discovery of influential entities in all kinds of networks (e.g. social, digital, or computer) has always been an important field of study. In recent years, Online Social Networks (OSNs) have been established as a basic means of…
In this paper, we consider how to maximize users' influence in Online Social Networks (OSNs) by exploiting social relationships only. Our first contribution is to extend to OSNs the model of Kempe et al. [1] on the propagation of…
Online Social Networks (OSNs) play an important role for internet users to carry out their daily activities like content sharing, news reading, posting messages, product reviews and discussing events etc. At the same time, various kinds of…
Social networks existing among employees, customers or users of various IT systems have become one of the research areas of growing importance. A social network consists of nodes - social entities and edges linking pairs of nodes. In…
It's by now folklore that to understand the activity pattern of a user in an online social network (OSN) platform, one needs to look at his friends or the ones he follows. The common perception is that these friends exert influence on the…