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Socio-diversity, the variety of human opinions, ideas, behaviors and styles, has profound implications for social systems. While it fuels innovation, productivity, and collective intelligence, it can also complicate communication and erode…

Physics and Society · Physics 2024-02-19 Andrea Musso , Dirk Helbing

The dynamics of information dissemination in social networks is of paramount importance in processes such as rumors or fads propagation, spread of product innovations or "word-of-mouth" communications. Due to the difficulty in tracking a…

Physics and Society · Physics 2010-03-01 Jose Luis Iribarren , Esteban Moro

We revisit the problem of introducing an external global field -- the mass media -- in Axelrod's model of social dynamics, where in addition to their nearest neighbors, the agents can interact with a virtual neighbor whose cultural features…

Physics and Society · Physics 2011-10-19 Lucas R. Peres , José F. Fontanari

Online social media have greatly affected the way in which we communicate with each other. However, little is known about what are the fundamental mechanisms driving dynamical information flow in online social systems. Here, we introduce a…

Physics and Society · Physics 2016-05-18 James P. Gleeson , Kevin P. O'Sullivan , Raquel A. Baños , Yamir Moreno

Widespread interest in the diffusion of information through social networks has produced a large number of Social Dynamics models. A majority of them use theoretical hypothesis to explain their diffusion mechanisms while the few empirically…

Physics and Society · Physics 2011-05-18 José Luis Iribarren , Esteban Moro

Using the minority game as a model for competition dynamics, we investigate the effects of inter-agent communications on the global evolution of the dynamics of a society characterized by competition for limited resources. The agents…

Statistical Mechanics · Physics 2009-11-10 M. Anghel , Zoltan Toroczkai , Kevin E. Bassler , G. Korniss

An important feature of Axelrod's model for culture dissemination or social influence is the emergence of many multicultural absorbing states, despite the fact that the local rules that specify the agents interactions are explicitly…

Physics and Society · Physics 2010-01-18 Lucas R. Peres , José F. Fontanari

Whether, and under what conditions, groups exhibit "crowd wisdom" has been a major focus of research across the social and computational sciences. Much of this work has focused on the role of social influence in promoting the wisdom of the…

Social and Information Networks · Computer Science 2021-05-03 Abdullah Almaatouq , M. Amin Rahimian , Jason W. Burton , Abdulla Alhajri

We study a combinatorial model of the spread of influence in networks that generalizes existing schemata recently proposed in the literature. In our model, agents change behaviors/opinions on the basis of information collected from their…

Data Structures and Algorithms · Computer Science 2013-11-21 Luisa Gargano , Pavol Hell , Joseph G. Peters , Ugo Vaccaro

The diffusion of information and behaviors over social networks is of considerable interest in research fields ranging from sociology to computer science and application domains such as marketing, finance, human health, and national…

Adaptation and Self-Organizing Systems · Physics 2009-12-31 Richard Colbaugh , Kristin Glass

Dynamic models and statistical inference for the diffusion of information in social networks is an area which has witnessed remarkable progress in the last decade due to the proliferation of social networks. Modeling and inference of…

Social and Information Networks · Computer Science 2018-12-18 Vikram Krishnamurthy , Buddhika Nettasinghe

Rumor models consider that information transmission occurs with the same probability between each pair of nodes. However, this assumption is not observed in social networks, which contain influential spreaders. To overcome this limitation,…

Physics and Society · Physics 2017-03-08 Didier A. Vega-Oliveros , Luciano da F. Costa , Francisco A. Rodrigues

The ways in which an innovation (e.g., new behaviour, idea, technology, product) diffuses among people can determine its success or failure. In this paper, we address the problem of diffusion of innovations over multiplex social networks…

Social and Information Networks · Computer Science 2014-08-26 Rasoul Ramezanian , Mostafa Salehi , Matteo Magnani , Danilo Montesi

We investigate the collective behavior of a globalized society under the influence of endogenous mass media trends. The mass media trend is a global field corresponding to the statistical mode of the states of the agents in the system. The…

Physics and Society · Physics 2020-07-01 M. G. Cosenza , M. E. Gavidia , J. C. González-Avella

The study of complex networks that account for different types of interactions has become a subject of interest in the last few years, specially because its representational power in the description of users interactions in diverse online…

Physics and Society · Physics 2015-09-17 Albert Solé-Ribalta , Clara Granell , Sergio Gómez , Alex Arenas

Social network based information campaigns can be used for promoting beneficial health behaviours and mitigating polarisation (e.g. regarding climate change or vaccines). Network-based intervention strategies typically rely on full…

Physics and Society · Physics 2021-07-29 Matthew Garrod , Nick S. Jones

How an information spreads throughout a social network is a valuable knowledge sought by many groups such as marketing enterprises and political parties. If they can somehow predict the impact of a given message or manipulate it in order to…

Social and Information Networks · Computer Science 2015-10-07 Fabricio Olivetti de Franca , Denise Hideko Goya , Claudio Luis de Camargo Penteado

In this work we present a model for the propagation of culture on networks of different topology and by considering different underlying dynamics. We extend a previous model proposed by Axelrod by letting a majority govern the dynamics of…

Adaptation and Self-Organizing Systems · Physics 2009-11-11 M. N. Kuperman

Online social networking technologies enable individuals to simultaneously share information with any number of peers. Quantifying the causal effect of these technologies on the dissemination of information requires not only identification…

Social and Information Networks · Computer Science 2012-02-29 Eytan Bakshy , Itamar Rosenn , Cameron Marlow , Lada Adamic

Axelrod's model for the dissemination of culture contains two key factors required to model the process of diffusion of innovations, namely, social influence (i.e., individuals become more similar when they interact) and homophily (i.e.,…

Physics and Society · Physics 2015-12-09 Paulo F. C. Tilles , José F. Fontanari