English

User Longevity and Engagement in Mobile Multiplayer Sports Management Games

Computers and Society 2017-03-14 v1 Human-Computer Interaction

Abstract

Mobile games are extremely popular and engage millions of people every day. Even if they are often quite simple, their development features a high degree of difficulty and requires close attention to both achieve a high satisfaction from users and grant a return to the developers. In this paper we propose a model that analyzes users' playing session time in order to evaluate and maximize the longevity of games, even during the first phases of their development.

Keywords

Cite

@article{arxiv.1703.03831,
  title  = {User Longevity and Engagement in Mobile Multiplayer Sports Management Games},
  author = {Daniele Grassi and Giacomo Barigazzi and Giacomo Cabri},
  journal= {arXiv preprint arXiv:1703.03831},
  year   = {2017}
}