Complex Powers of the Laplacian on Affine Nested Fractals as Calder\'on-Zygmund operators

We give the first natural examples of Calder\'on-Zygmund operators in the theory of analysis on post-critically finite self-similar fractals. This is achieved by showing that the purely imaginary Riesz and Bessel potentials on nested fractals with 3 or more boundary points are of this type. It follows that these operators are bounded on $L^{p}$, $1<p<\infty$ and satisfy weak 1-1 bounds. The analysis may be extended to infinite blow-ups of these fractals, and to product spaces based on the fractal or its blow-up.