B --> K l^+ l^- decay in the general two Higgs doublet model

We study the branching ratio, CP-violating asymmetry, forward-backward asymmetry and the CP-violating asymmetry in the forward-backward asymmetry for the exclusive decay B--> K l^+ l^-$ in the two Higgs doublet model with tree level flavor changing neutral currents (model III). We analyse the dependencies of these quantities on the neutral Higgs boson contributions and the CP parameter sin\theta in the model III. We observe that to determine the neutral Higgs boson effects, the measurements of the forward-backward asymmetry and the CP-violating asymmetry in the forward-backward asymmetry for the decay B--> K l^+ l^- are promising.